#B540AD#B540AD

#B540AD is a mid, vivid purple. Relative luminance 0.165; OKLCH L 57.4% C 0.196 H 330.6°. Best body text is #FFFFFF at 4.88:1 contrast (WCAG AA passes).

Color values

HEX	#B540AD
RGB	rgb(181, 64, 173)
HSL	hsl(304, 48%, 48%)
HSV	hsv(304, 65%, 71%)
CMYK	cmyk(0%, 64.6%, 4.4%, 29%)
CIE-LAB	lab(47.64, 60.10, -34.96)
CIE-LCH	lch(47.64, 69.53, 329.81°)
OKLab	oklab(57.41% 0.1707 -0.0961)
OKLCH	oklch(57.41% 0.196 330.6)
XYZ	xyz(28.4321, 16.5098, 41.2163)
Luminance	0.1651 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#B540AD #40B548

analogous

#8340B5 #B540AD #B54072

triadic

#B540AD #ADB540 #40ADB5

tetradic

#B540AD #B58340 #40B548 #4072B5

square

#B540AD #B58340 #40B548 #4072B5

split-complementary

#B540AD #72B540 #40B583

monochromatic

#5B2057 #883082 #B540AD #CA68C3 #DA96D5

Accessibility & contrast

On white

4.88

#B540AD on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

4.30

#B540AD on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #B540AD

4.88:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##B540AD	#FFFFFF	#000000	##FFFFFF
##B540AD	1.00	4.88	4.30	4.88
#FFFFFF	4.88	1.00	21.00	1.00
#000000	4.30	21.00	1.00	21.00
##FFFFFF	4.88	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#3767B0

Deuteranopia (green-blind)

#6177AA

Tritanopia (blue-blind)

#BC4C71

Achromatopsia (no color)

#717171

Design tokens & code

CSS

--color: #b540ad;
/* rgb */ color: rgb(181, 64, 173);
/* oklch */ color: oklch(57.4% 0.196 330.6);

Tailwind

colors: {
  custom: {
    50: '#ce7dc6',
    500: '#b540ad',
    950: '#000000',
  },
}

SCSS

$custom: #b540ad;
$custom-light: #ce7dc6;
$custom-dark: #000000;

JSON

{
  "hex": "#b540ad",
  "rgb": {
    "r": 181,
    "g": 64,
    "b": 173
  },
  "hsl": {
    "h": 304.103,
    "s": 47.755,
    "l": 48.039
  },
  "oklch": {
    "l": 0.57408,
    "c": 0.19588,
    "h": 330.6
  },
  "luminance": 0.16508
}

Semantic roles & 50–950 ramp

primary

#B540AD

secondary

#8BC58F

accent

#D75A50

background

#FDF8FC

surface

#FAEFF8

border

#D3CAD1

text

#140A13

muted

#837C82

Preview Lab

Preview with #B540AD

Body copy rendered with the generated semantic roles for this colour.

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