#B5404D#B5404D

#B5404D is a mid, vivid red. Relative luminance 0.140; OKLCH L 53.8% C 0.151 H 17.3°. Best body text is #FFFFFF at 5.52:1 contrast (WCAG AA passes).

Color values

HEX	#B5404D
RGB	rgb(181, 64, 77)
HSL	hsl(353, 48%, 48%)
HSV	hsv(353, 65%, 71%)
CMYK	cmyk(0%, 64.6%, 57.5%, 29%)
CIE-LAB	lab(44.27, 48.26, 18.25)
CIE-LCH	lch(44.27, 51.60, 20.72°)
OKLab	oklab(53.83% 0.1445 0.0451)
OKLCH	oklch(53.83% 0.151 17.3)
XYZ	xyz(22.2310, 14.0293, 8.5570)
Luminance	0.1403 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#B5404D #40B5A8

analogous

#B54088 #B5404D #B56D40

triadic

#B5404D #4DB540 #404DB5

tetradic

#B5404D #88B540 #40B5A8 #6D40B5

square

#B5404D #88B540 #40B5A8 #6D40B5

split-complementary

#B5404D #40B56D #4088B5

monochromatic

#5B2027 #88303A #B5404D #CA6873 #DA969D

Accessibility & contrast

On white

5.52

#B5404D on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.81

#B5404D on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #B5404D

5.52:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##B5404D	#FFFFFF	#000000	##FFFFFF
##B5404D	1.00	5.52	3.81	5.52
#FFFFFF	5.52	1.00	21.00	1.00
#000000	3.81	21.00	1.00	21.00
##FFFFFF	5.52	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#5D594D

Deuteranopia (green-blind)

#7B724A

Tritanopia (blue-blind)

#C62945

Achromatopsia (no color)

#696969

Design tokens & code

CSS

--color: #b5404d;
/* rgb */ color: rgb(181, 64, 77);
/* oklch */ color: oklch(53.8% 0.151 17.3);

Tailwind

colors: {
  custom: {
    50: '#d17b7e',
    500: '#b5404d',
    950: '#000000',
  },
}

SCSS

$custom: #b5404d;
$custom-light: #d17b7e;
$custom-dark: #000000;

JSON

{
  "hex": "#b5404d",
  "rgb": {
    "r": 181,
    "g": 64,
    "b": 77
  },
  "hsl": {
    "h": 353.333,
    "s": 47.755,
    "l": 48.039
  },
  "oklch": {
    "l": 0.53834,
    "c": 0.15131,
    "h": 17.3
  },
  "luminance": 0.14026
}

Semantic roles & 50–950 ramp

primary

#B5404D

secondary

#8BC5BF

accent

#D7C850

background

#FDF7F7

surface

#FBEEEE

border

#D4C9C9

text

#150A0A

muted

#837C7C

Preview Lab

Preview with #B5404D

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →