#B53C40#B53C40
#B53C40 is a mid, vivid red. Relative luminance 0.134; OKLCH L 53.1% C 0.157 H 22.4°. Best body text is #FFFFFF at 5.70:1 contrast (WCAG AA passes).
Color values
| HEX | #B53C40 |
|---|---|
| RGB | rgb(181, 60, 64) |
| HSL | hsl(358, 50%, 47%) |
| HSV | hsv(358, 67%, 71%) |
| CMYK | cmyk(0%, 66.9%, 64.6%, 29%) |
| CIE-LAB | lab(43.40, 49.08, 25.05) |
| CIE-LCH | lch(43.40, 55.10, 27.04°) |
| OKLab | oklab(53.1% 0.1447 0.0596) |
| OKLCH | oklch(53.1% 0.157 22.4) |
| XYZ | xyz(21.5995, 13.4287, 6.3041) |
| Luminance | 0.1343 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Dull Red
#BB3F3F
ΔE00 1.94
Dusty Red
#B9484E
ΔE00 3.51
Cardinal
#C41E3A
ΔE00 4.05
Reddish
#C44240
ΔE00 4.09
Lipstick Red
#C0022F
ΔE00 5.38
Cherry (survey)
#CF0234
ΔE00 5.56
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#B53C40 #3CB5B1
analogous
#B53C7C #B53C40 #B5753C
triadic
#B53C40 #40B53C #3C40B5
tetradic
#B53C40 #7CB53C #3CB5B1 #753CB5
square
#B53C40 #7CB53C #3CB5B1 #753CB5
split-complementary
#B53C40 #3CB575 #3C7CB5
monochromatic
#591E1F #872D30 #B53C40 #CB6366 #DB9193
Accessibility & contrast
On white
5.70
#B53C40 on #FFFFFF
AA ✓AA large ✓AAA ✗
On black
3.69
#B53C40 on #000000
AA ✗AA large ✓AAA ✗
Best text color
#FFFFFF on #B53C40
5.70:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##B53C40 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##B53C40 | 1.00 | 5.70 | 3.69 | 5.70 |
| #FFFFFF | 5.70 | 1.00 | 21.00 | 1.00 |
| #000000 | 3.69 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 5.70 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#5C563F
Deuteranopia (green-blind)
#7B703D
Tritanopia (blue-blind)
#C61F3F
Achromatopsia (no color)
#676767
Design tokens & code
CSS
--color: #b53c40; /* rgb */ color: rgb(181, 60, 64); /* oklch */ color: oklch(53.1% 0.157 22.4);
Tailwind
colors: {
custom: {
50: '#d27974',
500: '#b53c40',
950: '#000000',
},
}SCSS
$custom: #b53c40; $custom-light: #d27974; $custom-dark: #000000;
JSON
{
"hex": "#b53c40",
"rgb": {
"r": 181,
"g": 60,
"b": 64
},
"hsl": {
"h": 358.017,
"s": 50.207,
"l": 47.255
},
"oklch": {
"l": 0.53103,
"c": 0.1565,
"h": 22.4
},
"luminance": 0.13426
}Semantic roles & 50–950 ramp
primary
#B53C40
secondary
#87C6C3
accent
#DAD54E
background
#FDF7F7
surface
#FBEEED
border
#D4C9C8
text
#150908
muted
#837B7B