#B490BD#B490BD

#B490BD is a light, moderate purple. Relative luminance 0.333; OKLCH L 70.2% C 0.076 H 319.5°. Best body text is #000000 at 7.66:1 contrast (WCAG AA passes).

Color values

HEX#B490BD
RGBrgb(180, 144, 189)
HSLhsl(288, 25%, 65%)
HSVhsv(288, 24%, 74%)
CMYKcmyk(4.8%, 23.8%, 0%, 25.9%)
CIE-LABlab(64.42, 21.63, -18.24)
CIE-LCHlch(64.42, 28.29, 319.86°)
OKLaboklab(70.17% 0.0577 -0.0493)
OKLCHoklch(70.17% 0.076 319.5)
XYZxyz(37.9797, 33.3247, 52.5658)
Luminance0.3332 (WCAG relative)
Temperaturecool
Familypurple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#B490BD #99BD90
analogous
#9D90BD #B490BD #BD90AF
triadic
#B490BD #BDB490 #90BDB4
tetradic
#B490BD #BD9D90 #99BD90 #90AFBD
square
#B490BD #BD9D90 #99BD90 #90AFBD
split-complementary
#B490BD #AFBD90 #90BD9D
monochromatic
#794F84 #9A6AA6 #B490BD #CEB6D4 #E8DDEB

Accessibility & contrast

On white

2.74
#B490BD on #FFFFFF
AA ✗AA large ✗AAA ✗

On black

7.66
#B490BD on #000000
AA ✓AA large ✓AAA ✓

Best text color

#000000 on #B490BD
7.66:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##B490BD#FFFFFF#000000##000000
##B490BD1.002.747.667.66
#FFFFFF2.741.0021.0021.00
#0000007.6621.001.001.00
##0000007.6621.001.001.00

Color blindness preview

Protanopia (red-blind)
#8B9ABF
Deuteranopia (green-blind)
#939DBB
Tritanopia (blue-blind)
#B595A0
Achromatopsia (no color)
#9C9C9C

Design tokens & code

CSS
--color: #b490bd;
/* rgb */ color: rgb(180, 144, 189);
/* oklch */ color: oklch(70.2% 0.076 319.5);
Tailwind
colors: {
  custom: {
    50: '#cbb0d1',
    500: '#b490bd',
    950: '#000000',
  },
}
SCSS
$custom: #b490bd;
$custom-light: #cbb0d1;
$custom-dark: #000000;
JSON
{
  "hex": "#b490bd",
  "rgb": {
    "r": 180,
    "g": 144,
    "b": 189
  },
  "hsl": {
    "h": 288,
    "s": 25.424,
    "l": 65.294
  },
  "oklch": {
    "l": 0.70172,
    "c": 0.07591,
    "h": 319.5
  },
  "luminance": 0.33324
}

Semantic roles & 50–950 ramp

primary
#B490BD
secondary
#D0DCCD
accent
#A44255
background
#FCFAFC
surface
#F8F5F9
border
#D1CFD2
text
#131014
muted
#827F82

Preview Lab

Preview with #B490BD

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#B490BD Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva