#B44D64#B44D64

#B44D64 is a mid, vivid red. Relative luminance 0.159; OKLCH L 55.9% C 0.135 H 8.7°. Best body text is #FFFFFF at 5.02:1 contrast (WCAG AA passes).

Color values

HEX	#B44D64
RGB	rgb(180, 77, 100)
HSL	hsl(347, 41%, 50%)
HSV	hsv(347, 57%, 71%)
CMYK	cmyk(0%, 57.2%, 44.4%, 29.4%)
CIE-LAB	lab(46.89, 43.99, 7.78)
CIE-LCH	lch(46.89, 44.67, 10.03°)
OKLab	oklab(55.93% 0.1336 0.0204)
OKLCH	oklch(55.93% 0.135 8.7)
XYZ	xyz(23.7781, 15.9338, 13.8774)
Luminance	0.1593 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#B44D64 #4DB49D

analogous

#B44D97 #B44D64 #B4694D

triadic

#B44D64 #64B44D #4D64B4

tetradic

#B44D64 #97B44D #4DB49D #694DB4

square

#B44D64 #97B44D #4DB49D #694DB4

split-complementary

#B44D64 #4DB469 #4D97B4

monochromatic

#5F2834 #8A3A4C #B44D64 #C67889 #D8A3AF

Accessibility & contrast

On white

5.02

#B44D64 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

4.19

#B44D64 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #B44D64

5.02:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##B44D64	#FFFFFF	#000000	##FFFFFF
##B44D64	1.00	5.02	4.19	5.02
#FFFFFF	5.02	1.00	21.00	1.00
#000000	4.19	21.00	1.00	21.00
##FFFFFF	5.02	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#626264

Deuteranopia (green-blind)

#7C7762

Tritanopia (blue-blind)

#C34156

Achromatopsia (no color)

#6F6F6F

Design tokens & code

CSS

--color: #b44d64;
/* rgb */ color: rgb(180, 77, 100);
/* oklch */ color: oklch(55.9% 0.135 8.7);

Tailwind

colors: {
  custom: {
    50: '#cf8390',
    500: '#b44d64',
    950: '#000000',
  },
}

SCSS

$custom: #b44d64;
$custom-light: #cf8390;
$custom-dark: #000000;

JSON

{
  "hex": "#b44d64",
  "rgb": {
    "r": 180,
    "g": 77,
    "b": 100
  },
  "hsl": {
    "h": 346.602,
    "s": 40.711,
    "l": 50.392
  },
  "oklch": {
    "l": 0.55932,
    "c": 0.13514,
    "h": 8.7
  },
  "luminance": 0.15931
}

Semantic roles & 50–950 ramp

primary

#B44D64

secondary

#97C5BB

accent

#D1B557

background

#FDF8F8

surface

#FAEFF0

border

#D3CACB

text

#140B0C

muted

#837C7D

Preview Lab

Preview with #B44D64

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →