#B44AA9#B44AA9

#B44AA9 is a mid, vivid purple. Relative luminance 0.175; OKLCH L 58.2% C 0.178 H 331.8°. Best body text is #FFFFFF at 4.67:1 contrast (WCAG AA passes).

Color values

HEX	#B44AA9
RGB	rgb(180, 74, 169)
HSL	hsl(306, 42%, 50%)
HSV	hsv(306, 59%, 71%)
CMYK	cmyk(0%, 58.9%, 6.1%, 29.4%)
CIE-LAB	lab(48.84, 54.90, -30.72)
CIE-LCH	lch(48.84, 62.91, 330.77°)
OKLab	oklab(58.19% 0.1568 -0.084)
OKLCH	oklch(58.19% 0.178 331.8)
XYZ	xyz(28.4325, 17.4674, 39.4024)
Luminance	0.1746 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#B44AA9 #4AB455

analogous

#8A4AB4 #B44AA9 #B44A74

triadic

#B44AA9 #A9B44A #4AA9B4

tetradic

#B44AA9 #B48A4A #4AB455 #4A74B4

square

#B44AA9 #B48A4A #4AB455 #4A74B4

split-complementary

#B44AA9 #74B44A #4AB48A

monochromatic

#5D2658 #893880 #B44AA9 #C675BE #D8A0D2

Accessibility & contrast

On white

4.67

#B44AA9 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

4.49

#B44AA9 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #B44AA9

4.67:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##B44AA9	#FFFFFF	#000000	##FFFFFF
##B44AA9	1.00	4.67	4.49	4.67
#FFFFFF	4.67	1.00	21.00	1.00
#000000	4.49	21.00	1.00	21.00
##FFFFFF	4.67	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#456AAC

Deuteranopia (green-blind)

#6779A6

Tritanopia (blue-blind)

#BB5373

Achromatopsia (no color)

#747474

Design tokens & code

CSS

--color: #b44aa9;
/* rgb */ color: rgb(180, 74, 169);
/* oklch */ color: oklch(58.2% 0.178 331.8);

Tailwind

colors: {
  custom: {
    50: '#cd83c3',
    500: '#b44aa9',
    950: '#000000',
  },
}

SCSS

$custom: #b44aa9;
$custom-light: #cd83c3;
$custom-dark: #000000;

JSON

{
  "hex": "#b44aa9",
  "rgb": {
    "r": 180,
    "g": 74,
    "b": 169
  },
  "hsl": {
    "h": 306.226,
    "s": 41.732,
    "l": 49.804
  },
  "oklch": {
    "l": 0.58195,
    "c": 0.17793,
    "h": 331.8
  },
  "luminance": 0.17465
}

Semantic roles & 50–950 ramp

primary

#B44AA9

secondary

#95C59A

accent

#D26356

background

#FCF8FC

surface

#F9EFF8

border

#D2CAD1

text

#140B12

muted

#827C81

Preview Lab

Preview with #B44AA9

Body copy rendered with the generated semantic roles for this colour.

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