#B44AA8#B44AA8

#B44AA8 is a mid, vivid purple. Relative luminance 0.174; OKLCH L 58.1% C 0.177 H 332.2°. Best body text is #FFFFFF at 4.68:1 contrast (WCAG AA passes).

Color values

HEX	#B44AA8
RGB	rgb(180, 74, 168)
HSL	hsl(307, 42%, 50%)
HSV	hsv(307, 59%, 71%)
CMYK	cmyk(0%, 58.9%, 6.7%, 29.4%)
CIE-LAB	lab(48.80, 54.73, -30.21)
CIE-LCH	lch(48.80, 62.51, 331.11°)
OKLab	oklab(58.15% 0.1567 -0.0826)
OKLCH	oklch(58.15% 0.177 332.2)
XYZ	xyz(28.3390, 17.4300, 38.9099)
Luminance	0.1743 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#B44AA8 #4AB456

analogous

#8B4AB4 #B44AA8 #B44A73

triadic

#B44AA8 #A8B44A #4AA8B4

tetradic

#B44AA8 #B48B4A #4AB456 #4A73B4

square

#B44AA8 #B48B4A #4AB456 #4A73B4

split-complementary

#B44AA8 #73B44A #4AB48B

monochromatic

#5D2657 #893880 #B44AA8 #C675BD #D8A0D2

Accessibility & contrast

On white

4.68

#B44AA8 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

4.49

#B44AA8 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #B44AA8

4.68:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##B44AA8	#FFFFFF	#000000	##FFFFFF
##B44AA8	1.00	4.68	4.49	4.68
#FFFFFF	4.68	1.00	21.00	1.00
#000000	4.49	21.00	1.00	21.00
##FFFFFF	4.68	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#466AAB

Deuteranopia (green-blind)

#6879A5

Tritanopia (blue-blind)

#BB5372

Achromatopsia (no color)

#747474

Design tokens & code

CSS

--color: #b44aa8;
/* rgb */ color: rgb(180, 74, 168);
/* oklch */ color: oklch(58.1% 0.177 332.2);

Tailwind

colors: {
  custom: {
    50: '#cd83c2',
    500: '#b44aa8',
    950: '#000000',
  },
}

SCSS

$custom: #b44aa8;
$custom-light: #cd83c2;
$custom-dark: #000000;

JSON

{
  "hex": "#b44aa8",
  "rgb": {
    "r": 180,
    "g": 74,
    "b": 168
  },
  "hsl": {
    "h": 306.792,
    "s": 41.732,
    "l": 49.804
  },
  "oklch": {
    "l": 0.58146,
    "c": 0.17711,
    "h": 332.2
  },
  "luminance": 0.17428
}

Semantic roles & 50–950 ramp

primary

#B44AA8

secondary

#95C59A

accent

#D26456

background

#FCF8FB

surface

#F9EFF7

border

#D2CAD0

text

#140B12

muted

#827C81

Preview Lab

Preview with #B44AA8

Body copy rendered with the generated semantic roles for this colour.

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