#B44AA3#B44AA3

#B44AA3 is a mid, vivid purple. Relative luminance 0.172; OKLCH L 57.9% C 0.173 H 334.3°. Best body text is #FFFFFF at 4.72:1 contrast (WCAG AA passes).

Color values

HEX	#B44AA3
RGB	rgb(180, 74, 163)
HSL	hsl(310, 42%, 50%)
HSV	hsv(310, 59%, 71%)
CMYK	cmyk(0%, 58.9%, 9.4%, 29.4%)
CIE-LAB	lab(48.57, 53.91, -27.61)
CIE-LCH	lch(48.57, 60.57, 332.88°)
OKLab	oklab(57.9% 0.1559 -0.0751)
OKLCH	oklch(57.9% 0.173 334.3)
XYZ	xyz(27.8822, 17.2473, 36.5038)
Luminance	0.1724 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#B44AA3 #4AB45B

analogous

#904AB4 #B44AA3 #B44A6E

triadic

#B44AA3 #A3B44A #4AA3B4

tetradic

#B44AA3 #B4904A #4AB45B #4A6EB4

square

#B44AA3 #B4904A #4AB45B #4A6EB4

split-complementary

#B44AA3 #6EB44A #4AB490

monochromatic

#5D2654 #89387C #B44AA3 #C675B9 #D8A0CF

Accessibility & contrast

On white

4.72

#B44AA3 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

4.45

#B44AA3 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #B44AA3

4.72:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##B44AA3	#FFFFFF	#000000	##FFFFFF
##B44AA3	1.00	4.72	4.45	4.72
#FFFFFF	4.72	1.00	21.00	1.00
#000000	4.45	21.00	1.00	21.00
##FFFFFF	4.72	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#4969A6

Deuteranopia (green-blind)

#6A79A0

Tritanopia (blue-blind)

#BC5170

Achromatopsia (no color)

#737373

Design tokens & code

CSS

--color: #b44aa3;
/* rgb */ color: rgb(180, 74, 163);
/* oklch */ color: oklch(57.9% 0.173 334.3);

Tailwind

colors: {
  custom: {
    50: '#cd82be',
    500: '#b44aa3',
    950: '#000000',
  },
}

SCSS

$custom: #b44aa3;
$custom-light: #cd82be;
$custom-dark: #000000;

JSON

{
  "hex": "#b44aa3",
  "rgb": {
    "r": 180,
    "g": 74,
    "b": 163
  },
  "hsl": {
    "h": 309.623,
    "s": 41.732,
    "l": 49.804
  },
  "oklch": {
    "l": 0.57905,
    "c": 0.17309,
    "h": 334.3
  },
  "luminance": 0.17245
}

Semantic roles & 50–950 ramp

primary

#B44AA3

secondary

#95C59D

accent

#D26A56

background

#FCF8FB

surface

#F9EFF7

border

#D2CAD0

text

#140B12

muted

#827C81

Preview Lab

Preview with #B44AA3

Body copy rendered with the generated semantic roles for this colour.

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