#B44994#B44994

#B44994 is a mid, vivid pink. Relative luminance 0.166; OKLCH L 57.1% C 0.163 H 340.9°. Best body text is #FFFFFF at 4.86:1 contrast (WCAG AA passes).

Color values

HEX#B44994
RGBrgb(180, 73, 148)
HSLhsl(318, 42%, 50%)
HSVhsv(318, 59%, 71%)
CMYKcmyk(0%, 59.4%, 17.8%, 29.4%)
CIE-LABlab(47.76, 52.01, -19.94)
CIE-LCHlch(47.76, 55.70, 339.02°)
OKLaboklab(57.1% 0.1544 -0.0535)
OKLCHoklch(57.1% 0.163 340.9)
XYZxyz(26.5508, 16.6088, 29.8187)
Luminance0.1661 (WCAG relative)
Temperaturewarm
Familypink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#B44994 #49B469
analogous
#9F49B4 #B44994 #B4495F
triadic
#B44994 #94B449 #4994B4
tetradic
#B44994 #B49F49 #49B469 #495FB4
square
#B44994 #B49F49 #49B469 #495FB4
split-complementary
#B44994 #5FB449 #49B49F
monochromatic
#5D264C #883770 #B44994 #C774AE #D89FC7

Accessibility & contrast

On white

4.86
#B44994 on #FFFFFF
AA ✓AA large ✓AAA ✗

On black

4.32
#B44994 on #000000
AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #B44994
4.86:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##B44994#FFFFFF#000000##FFFFFF
##B449941.004.864.324.86
#FFFFFF4.861.0021.001.00
#0000004.3221.001.0021.00
##FFFFFF4.861.0021.001.00

Color blindness preview

Protanopia (red-blind)
#4F6696
Deuteranopia (green-blind)
#6F7891
Tritanopia (blue-blind)
#BE4B68
Achromatopsia (no color)
#717171

Design tokens & code

CSS
--color: #b44994;
/* rgb */ color: rgb(180, 73, 148);
/* oklch */ color: oklch(57.1% 0.163 340.9);
Tailwind
colors: {
  custom: {
    50: '#cd81b3',
    500: '#b44994',
    950: '#000000',
  },
}
SCSS
$custom: #b44994;
$custom-light: #cd81b3;
$custom-dark: #000000;
JSON
{
  "hex": "#b44994",
  "rgb": {
    "r": 180,
    "g": 73,
    "b": 148
  },
  "hsl": {
    "h": 317.944,
    "s": 42.292,
    "l": 49.608
  },
  "oklch": {
    "l": 0.57102,
    "c": 0.1634,
    "h": 340.9
  },
  "luminance": 0.16607
}

Semantic roles & 50–950 ramp

primary
#B44994
secondary
#94C5A3
accent
#D27B56
background
#FDF8FB
surface
#FAEFF6
border
#D3CAD0
text
#140B11
muted
#837C80

Preview Lab

Preview with #B44994

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#B44994 Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva