#B44740#B44740
#B44740 is a mid, vivid red. Relative luminance 0.146; OKLCH L 54.3% C 0.143 H 26.6°. Best body text is #FFFFFF at 5.36:1 contrast (WCAG AA passes).
Color values
| HEX | #B44740 |
|---|---|
| RGB | rgb(180, 71, 64) |
| HSL | hsl(4, 48%, 48%) |
| HSV | hsv(4, 64%, 71%) |
| CMYK | cmyk(0%, 60.6%, 64.4%, 29.4%) |
| CIE-LAB | lab(45.06, 43.83, 27.08) |
| CIE-LCH | lch(45.06, 51.52, 31.71°) |
| OKLab | oklab(54.31% 0.1283 0.0642) |
| OKLCH | oklch(54.31% 0.143 26.6) |
| XYZ | xyz(22.0031, 14.5828, 6.5056) |
| Luminance | 0.1458 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Dull Red
#BB3F3F
ΔE00 2.17
Reddish
#C44240
ΔE00 3.11
Dusty Red
#B9484E
ΔE00 4.39
Cardinal
#C41E3A
ΔE00 6.78
Dark Coral
#CF524E
ΔE00 6.82
Faded Red
#D3494E
ΔE00 7.00
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#B44740 #40ADB4
analogous
#B44073 #B44740 #B48140
triadic
#B44740 #40B447 #4740B4
tetradic
#B44740 #73B440 #40ADB4 #8140B4
square
#B44740 #73B440 #40ADB4 #8140B4
split-complementary
#B44740 #40B481 #4073B4
monochromatic
#5A2320 #873530 #B44740 #C96E68 #D99995
Accessibility & contrast
On white
5.36
#B44740 on #FFFFFF
AA ✓AA large ✓AAA ✗
On black
3.92
#B44740 on #000000
AA ✗AA large ✓AAA ✗
Best text color
#FFFFFF on #B44740
5.36:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##B44740 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##B44740 | 1.00 | 5.36 | 3.92 | 5.36 |
| #FFFFFF | 5.36 | 1.00 | 21.00 | 1.00 |
| #000000 | 3.92 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 5.36 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#635C3F
Deuteranopia (green-blind)
#7E733D
Tritanopia (blue-blind)
#C53146
Achromatopsia (no color)
#6B6B6B
Design tokens & code
CSS
--color: #b44740; /* rgb */ color: rgb(180, 71, 64); /* oklch */ color: oklch(54.3% 0.143 26.6);
Tailwind
colors: {
custom: {
50: '#d17f75',
500: '#b44740',
950: '#000000',
},
}SCSS
$custom: #b44740; $custom-light: #d17f75; $custom-dark: #000000;
JSON
{
"hex": "#b44740",
"rgb": {
"r": 180,
"g": 71,
"b": 64
},
"hsl": {
"h": 3.621,
"s": 47.541,
"l": 47.843
},
"oklch": {
"l": 0.54314,
"c": 0.14346,
"h": 26.6
},
"luminance": 0.1458
}Semantic roles & 50–950 ramp
primary
#B44740
secondary
#8BC1C5
accent
#CFD751
background
#FDF7F7
surface
#FBEEED
border
#D4C9C8
text
#150A08
muted
#837C7B