#B44740#B44740

#B44740 is a mid, vivid red. Relative luminance 0.146; OKLCH L 54.3% C 0.143 H 26.6°. Best body text is #FFFFFF at 5.36:1 contrast (WCAG AA passes).

Color values

HEX#B44740
RGBrgb(180, 71, 64)
HSLhsl(4, 48%, 48%)
HSVhsv(4, 64%, 71%)
CMYKcmyk(0%, 60.6%, 64.4%, 29.4%)
CIE-LABlab(45.06, 43.83, 27.08)
CIE-LCHlch(45.06, 51.52, 31.71°)
OKLaboklab(54.31% 0.1283 0.0642)
OKLCHoklch(54.31% 0.143 26.6)
XYZxyz(22.0031, 14.5828, 6.5056)
Luminance0.1458 (WCAG relative)
Temperaturewarm
Familyred

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#B44740 #40ADB4
analogous
#B44073 #B44740 #B48140
triadic
#B44740 #40B447 #4740B4
tetradic
#B44740 #73B440 #40ADB4 #8140B4
square
#B44740 #73B440 #40ADB4 #8140B4
split-complementary
#B44740 #40B481 #4073B4
monochromatic
#5A2320 #873530 #B44740 #C96E68 #D99995

Accessibility & contrast

On white

5.36
#B44740 on #FFFFFF
AA ✓AA large ✓AAA ✗

On black

3.92
#B44740 on #000000
AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #B44740
5.36:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##B44740#FFFFFF#000000##FFFFFF
##B447401.005.363.925.36
#FFFFFF5.361.0021.001.00
#0000003.9221.001.0021.00
##FFFFFF5.361.0021.001.00

Color blindness preview

Protanopia (red-blind)
#635C3F
Deuteranopia (green-blind)
#7E733D
Tritanopia (blue-blind)
#C53146
Achromatopsia (no color)
#6B6B6B

Design tokens & code

CSS
--color: #b44740;
/* rgb */ color: rgb(180, 71, 64);
/* oklch */ color: oklch(54.3% 0.143 26.6);
Tailwind
colors: {
  custom: {
    50: '#d17f75',
    500: '#b44740',
    950: '#000000',
  },
}
SCSS
$custom: #b44740;
$custom-light: #d17f75;
$custom-dark: #000000;
JSON
{
  "hex": "#b44740",
  "rgb": {
    "r": 180,
    "g": 71,
    "b": 64
  },
  "hsl": {
    "h": 3.621,
    "s": 47.541,
    "l": 47.843
  },
  "oklch": {
    "l": 0.54314,
    "c": 0.14346,
    "h": 26.6
  },
  "luminance": 0.1458
}

Semantic roles & 50–950 ramp

primary
#B44740
secondary
#8BC1C5
accent
#CFD751
background
#FDF7F7
surface
#FBEEED
border
#D4C9C8
text
#150A08
muted
#837C7B

Preview Lab

Preview with #B44740

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#B44740 Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva