#B44727#B44727

#B44727 is a mid, vivid red. Relative luminance 0.144; OKLCH L 54.0% C 0.149 H 36.8°. Best body text is #FFFFFF at 5.42:1 contrast (WCAG AA passes).

Color values

HEX	#B44727
RGB	rgb(180, 71, 39)
HSL	hsl(14, 64%, 43%)
HSV	hsv(14, 78%, 71%)
CMYK	cmyk(0%, 60.6%, 78.3%, 29.4%)
CIE-LAB	lab(44.74, 42.56, 40.77)
CIE-LCH	lch(44.74, 58.94, 43.77°)
OKLab	oklab(53.98% 0.1195 0.0893)
OKLCH	oklch(53.98% 0.149 36.8)
XYZ	xyz(21.4441, 14.3592, 3.5615)
Luminance	0.1436 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#B44727 #2794B4

analogous

#B4274D #B44727 #B48D27

triadic

#B44727 #27B447 #4727B4

tetradic

#B44727 #4DB427 #2794B4 #8D27B4

square

#B44727 #4DB427 #2794B4 #8D27B4

split-complementary

#B44727 #27B48D #274DB4

monochromatic

#4F1F11 #82331C #B44727 #D66442 #E18D74

Accessibility & contrast

On white

5.42

#B44727 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.87

#B44727 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #B44727

5.42:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##B44727	#FFFFFF	#000000	##FFFFFF
##B44727	1.00	5.42	3.87	5.42
#FFFFFF	5.42	1.00	21.00	1.00
#000000	3.87	21.00	1.00	21.00
##FFFFFF	5.42	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#665B23

Deuteranopia (green-blind)

#807323

Tritanopia (blue-blind)

#C62D40

Achromatopsia (no color)

#6A6A6A

Design tokens & code

CSS

--color: #b44727;
/* rgb */ color: rgb(180, 71, 39);
/* oklch */ color: oklch(54.0% 0.149 36.8);

Tailwind

colors: {
  custom: {
    50: '#d27e63',
    500: '#b44727',
    950: '#000000',
  },
}

SCSS

$custom: #b44727;
$custom-light: #d27e63;
$custom-dark: #000000;

JSON

{
  "hex": "#b44727",
  "rgb": {
    "r": 180,
    "g": 71,
    "b": 39
  },
  "hsl": {
    "h": 13.617,
    "s": 64.384,
    "l": 42.941
  },
  "oklch": {
    "l": 0.53976,
    "c": 0.14917,
    "h": 36.8
  },
  "luminance": 0.14356
}

Semantic roles & 50–950 ramp

primary

#B44727

secondary

#6FB4C8

accent

#C1E740

background

#FEF7F6

surface

#FCEEEB

border

#D5C9C6

text

#160A05

muted

#847C7A

Preview Lab

Preview with #B44727

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →