#B44640#B44640

#B44640 is a mid, vivid red. Relative luminance 0.145; OKLCH L 54.2% C 0.145 H 26.2°. Best body text is #FFFFFF at 5.40:1 contrast (WCAG AA passes).

Color values

HEX	#B44640
RGB	rgb(180, 70, 64)
HSL	hsl(3, 48%, 48%)
HSV	hsv(3, 64%, 71%)
CMYK	cmyk(0%, 61.1%, 64.4%, 29.4%)
CIE-LAB	lab(44.88, 44.30, 26.86)
CIE-LCH	lch(44.88, 51.81, 31.23°)
OKLab	oklab(54.18% 0.1298 0.0637)
OKLCH	oklch(54.18% 0.145 26.2)
XYZ	xyz(21.9401, 14.4567, 6.4846)
Luminance	0.1445 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#B44640 #40AEB4

analogous

#B44074 #B44640 #B48040

triadic

#B44640 #40B446 #4640B4

tetradic

#B44640 #74B440 #40AEB4 #8040B4

square

#B44640 #74B440 #40AEB4 #8040B4

split-complementary

#B44640 #40B480 #4074B4

monochromatic

#5A2320 #873430 #B44640 #C96D68 #D99995

Accessibility & contrast

On white

5.40

#B44640 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.89

#B44640 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #B44640

5.40:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##B44640	#FFFFFF	#000000	##FFFFFF
##B44640	1.00	5.40	3.89	5.40
#FFFFFF	5.40	1.00	21.00	1.00
#000000	3.89	21.00	1.00	21.00
##FFFFFF	5.40	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#635B3F

Deuteranopia (green-blind)

#7E733D

Tritanopia (blue-blind)

#C52F45

Achromatopsia (no color)

#6A6A6A

Design tokens & code

CSS

--color: #b44640;
/* rgb */ color: rgb(180, 70, 64);
/* oklch */ color: oklch(54.2% 0.145 26.2);

Tailwind

colors: {
  custom: {
    50: '#d17e75',
    500: '#b44640',
    950: '#000000',
  },
}

SCSS

$custom: #b44640;
$custom-light: #d17e75;
$custom-dark: #000000;

JSON

{
  "hex": "#b44640",
  "rgb": {
    "r": 180,
    "g": 70,
    "b": 64
  },
  "hsl": {
    "h": 3.103,
    "s": 47.541,
    "l": 47.843
  },
  "oklch": {
    "l": 0.54181,
    "c": 0.14455,
    "h": 26.2
  },
  "luminance": 0.14454
}

Semantic roles & 50–950 ramp

primary

#B44640

secondary

#8BC2C5

accent

#D0D751

background

#FDF7F7

surface

#FBEEED

border

#D4C9C8

text

#150A08

muted

#837C7B

Preview Lab

Preview with #B44640

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →