#B4437D#B4437D
#B4437D is a mid, vivid pink. Relative luminance 0.152; OKLCH L 55.4% C 0.158 H 351.7°. Best body text is #FFFFFF at 5.20:1 contrast (WCAG AA passes).
Color values
| HEX | #B4437D |
|---|---|
| RGB | rgb(180, 67, 125) |
| HSL | hsl(329, 46%, 48%) |
| HSV | hsv(329, 63%, 71%) |
| CMYK | cmyk(0%, 62.8%, 30.6%, 29.4%) |
| CIE-LAB | lab(45.91, 51.50, -8.89) |
| CIE-LCH | lch(45.91, 52.27, 350.21°) |
| OKLab | oklab(55.45% 0.1567 -0.023) |
| OKLCH | oklch(55.45% 0.158 351.7) |
| XYZ | xyz(24.5324, 15.2008, 21.0401) |
| Luminance | 0.1520 (WCAG relative) |
| Temperature | warm |
| Family | pink |
Closest named colors
Mediumvioletred
#C71585
ΔE00 5.54
Magenta (survey)
#C20078
ΔE00 6.06
Light Plum
#9D5783
ΔE00 6.26
Purpleish
#98568D
ΔE00 8.24
Dark Pink
#CB416B
ΔE00 8.29
Deep Pink
#CB0162
ΔE00 8.45
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#B4437D #43B47A
analogous
#B243B4 #B4437D #B44344
triadic
#B4437D #7DB443 #437DB4
tetradic
#B4437D #B4B243 #43B47A #4344B4
square
#B4437D #B4B243 #43B47A #4344B4
split-complementary
#B4437D #44B443 #43B4B2
monochromatic
#5B223F #87325E #B4437D #C86C9B #D999BA
Accessibility & contrast
On white
5.20
#B4437D on #FFFFFF
AA ✓AA large ✓AAA ✗
On black
4.04
#B4437D on #000000
AA ✗AA large ✓AAA ✗
Best text color
#FFFFFF on #B4437D
5.20:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##B4437D | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##B4437D | 1.00 | 5.20 | 4.04 | 5.20 |
| #FFFFFF | 5.20 | 1.00 | 21.00 | 1.00 |
| #000000 | 4.04 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 5.20 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#53607F
Deuteranopia (green-blind)
#72747A
Tritanopia (blue-blind)
#C13D5A
Achromatopsia (no color)
#6D6D6D
Design tokens & code
CSS
--color: #b4437d; /* rgb */ color: rgb(180, 67, 125); /* oklch */ color: oklch(55.4% 0.158 351.7);
Tailwind
colors: {
custom: {
50: '#ce7ea2',
500: '#b4437d',
950: '#000000',
},
}SCSS
$custom: #b4437d; $custom-light: #ce7ea2; $custom-dark: #000000;
JSON
{
"hex": "#b4437d",
"rgb": {
"r": 180,
"g": 67,
"b": 125
},
"hsl": {
"h": 329.204,
"s": 45.749,
"l": 48.431
},
"oklch": {
"l": 0.55448,
"c": 0.15835,
"h": 351.7
},
"luminance": 0.15198
}Semantic roles & 50–950 ramp
primary
#B4437D
secondary
#8EC5A9
accent
#D59252
background
#FDF7FA
surface
#FAEEF3
border
#D3C9CD
text
#140A0F
muted
#837C7F