#B440BE#B440BE

#B440BE is a mid, highly saturated purple. Relative luminance 0.171; OKLCH L 58.2% C 0.209 H 324.5°. Best body text is #FFFFFF at 4.75:1 contrast (WCAG AA passes).

Color values

HEX	#B440BE
RGB	rgb(180, 64, 190)
HSL	hsl(295, 50%, 50%)
HSV	hsv(295, 66%, 75%)
CMYK	cmyk(5.3%, 66.3%, 0%, 25.5%)
CIE-LAB	lab(48.37, 62.77, -43.75)
CIE-LCH	lch(48.37, 76.51, 325.12°)
OKLab	oklab(58.2% 0.1704 -0.1216)
OKLCH	oklch(58.2% 0.209 324.5)
XYZ	xyz(29.9493, 17.0896, 50.4263)
Luminance	0.1709 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#B440BE #4ABE40

analogous

#7540BE #B440BE #BE4089

triadic

#B440BE #BEB440 #40BEB4

tetradic

#B440BE #BE7540 #4ABE40 #4089BE

square

#B440BE #BE7540 #4ABE40 #4089BE

split-complementary

#B440BE #89BE40 #40BE75

monochromatic

#5D2162 #893190 #B440BE #C66DCE #D89BDD

Accessibility & contrast

On white

4.75

#B440BE on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

4.42

#B440BE on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #B440BE

4.75:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##B440BE	#FFFFFF	#000000	##FFFFFF
##B440BE	1.00	4.75	4.42	4.75
#FFFFFF	4.75	1.00	21.00	1.00
#000000	4.42	21.00	1.00	21.00
##FFFFFF	4.75	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#246AC2

Deuteranopia (green-blind)

#5778BB

Tritanopia (blue-blind)

#B8547A

Achromatopsia (no color)

#737373

Design tokens & code

CSS

--color: #b440be;
/* rgb */ color: rgb(180, 64, 190);
/* oklch */ color: oklch(58.2% 0.209 324.5);

Tailwind

colors: {
  custom: {
    50: '#ce7ed2',
    500: '#b440be',
    950: '#000000',
  },
}

SCSS

$custom: #b440be;
$custom-light: #ce7ed2;
$custom-dark: #000000;

JSON

{
  "hex": "#b440be",
  "rgb": {
    "r": 180,
    "g": 64,
    "b": 190
  },
  "hsl": {
    "h": 295.238,
    "s": 49.606,
    "l": 49.804
  },
  "oklch": {
    "l": 0.58198,
    "c": 0.20933,
    "h": 324.5
  },
  "luminance": 0.17088
}

Semantic roles & 50–950 ramp

primary

#B440BE

secondary

#95C990

accent

#D94F5A

background

#FDF8FC

surface

#FAEFF9

border

#D3CAD2

text

#140B14

muted

#837C82

Preview Lab

Preview with #B440BE

Body copy rendered with the generated semantic roles for this colour.

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