#B440B0#B440B0

#B440B0 is a mid, vivid purple. Relative luminance 0.165; OKLCH L 57.4% C 0.198 H 329.2°. Best body text is #FFFFFF at 4.88:1 contrast (WCAG AA passes).

Color values

HEX	#B440B0
RGB	rgb(180, 64, 176)
HSL	hsl(302, 48%, 48%)
HSV	hsv(302, 64%, 71%)
CMYK	cmyk(0%, 64.4%, 2.2%, 29.4%)
CIE-LAB	lab(47.63, 60.35, -36.74)
CIE-LCH	lch(47.63, 70.66, 328.67°)
OKLab	oklab(57.42% 0.1698 -0.1013)
OKLCH	oklch(57.42% 0.198 329.2)
XYZ	xyz(28.4920, 16.5067, 42.7513)
Luminance	0.1651 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#B440B0 #40B444

analogous

#7E40B4 #B440B0 #B44076

triadic

#B440B0 #B0B440 #40B0B4

tetradic

#B440B0 #B47E40 #40B444 #4076B4

square

#B440B0 #B47E40 #40B444 #4076B4

split-complementary

#B440B0 #76B440 #40B47E

monochromatic

#5A2058 #873084 #B440B0 #C968C6 #D995D7

Accessibility & contrast

On white

4.88

#B440B0 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

4.30

#B440B0 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #B440B0

4.88:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##B440B0	#FFFFFF	#000000	##FFFFFF
##B440B0	1.00	4.88	4.30	4.88
#FFFFFF	4.88	1.00	21.00	1.00
#000000	4.30	21.00	1.00	21.00
##FFFFFF	4.88	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#3467B3

Deuteranopia (green-blind)

#5E77AD

Tritanopia (blue-blind)

#BA4E72

Achromatopsia (no color)

#717171

Design tokens & code

CSS

--color: #b440b0;
/* rgb */ color: rgb(180, 64, 176);
/* oklch */ color: oklch(57.4% 0.198 329.2);

Tailwind

colors: {
  custom: {
    50: '#ce7dc8',
    500: '#b440b0',
    950: '#000000',
  },
}

SCSS

$custom: #b440b0;
$custom-light: #ce7dc8;
$custom-dark: #000000;

JSON

{
  "hex": "#b440b0",
  "rgb": {
    "r": 180,
    "g": 64,
    "b": 176
  },
  "hsl": {
    "h": 302.069,
    "s": 47.541,
    "l": 47.843
  },
  "oklch": {
    "l": 0.57424,
    "c": 0.19773,
    "h": 329.2
  },
  "luminance": 0.16505
}

Semantic roles & 50–950 ramp

primary

#B440B0

secondary

#8BC58D

accent

#D75551

background

#FDF8FC

surface

#FAEFF8

border

#D3CAD1

text

#140A13

muted

#837C82

Preview Lab

Preview with #B440B0

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →