#B4408A#B4408A

#B4408A is a mid, vivid pink. Relative luminance 0.152; OKLCH L 55.6% C 0.170 H 344.8°. Best body text is #FFFFFF at 5.20:1 contrast (WCAG AA passes).

Color values

HEX	#B4408A
RGB	rgb(180, 64, 138)
HSL	hsl(322, 48%, 48%)
HSV	hsv(322, 64%, 71%)
CMYK	cmyk(0%, 64.4%, 23.3%, 29.4%)
CIE-LAB	lab(45.92, 54.51, -16.76)
CIE-LCH	lch(45.92, 57.03, 342.91°)
OKLab	oklab(55.61% 0.1641 -0.0445)
OKLCH	oklch(55.61% 0.17 344.8)
XYZ	xyz(25.2441, 15.2075, 25.6457)
Luminance	0.1520 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#B4408A #40B46A

analogous

#A440B4 #B4408A #B44050

triadic

#B4408A #8AB440 #408AB4

tetradic

#B4408A #B4A440 #40B46A #4050B4

square

#B4408A #B4A440 #40B46A #4050B4

split-complementary

#B4408A #50B440 #40B4A4

monochromatic

#5A2045 #873067 #B4408A #C968A6 #D995C1

Accessibility & contrast

On white

5.20

#B4408A on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

4.04

#B4408A on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #B4408A

5.20:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##B4408A	#FFFFFF	#000000	##FFFFFF
##B4408A	1.00	5.20	4.04	5.20
#FFFFFF	5.20	1.00	21.00	1.00
#000000	4.04	21.00	1.00	21.00
##FFFFFF	5.20	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#4C608C

Deuteranopia (green-blind)

#6D7487

Tritanopia (blue-blind)

#BF3F5F

Achromatopsia (no color)

#6D6D6D

Design tokens & code

CSS

--color: #b4408a;
/* rgb */ color: rgb(180, 64, 138);
/* oklch */ color: oklch(55.6% 0.170 344.8);

Tailwind

colors: {
  custom: {
    50: '#ce7cac',
    500: '#b4408a',
    950: '#000000',
  },
}

SCSS

$custom: #b4408a;
$custom-light: #ce7cac;
$custom-dark: #000000;

JSON

{
  "hex": "#b4408a",
  "rgb": {
    "r": 180,
    "g": 64,
    "b": 138
  },
  "hsl": {
    "h": 321.724,
    "s": 47.541,
    "l": 47.843
  },
  "oklch": {
    "l": 0.55613,
    "c": 0.17001,
    "h": 344.8
  },
  "luminance": 0.15205
}

Semantic roles & 50–950 ramp

primary

#B4408A

secondary

#8BC5A0

accent

#D78151

background

#FDF7FA

surface

#FAEEF4

border

#D3C9CE

text

#140A10

muted

#837C7F

Preview Lab

Preview with #B4408A

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →