#B4401F#B4401F
#B4401F is a mid, vivid red. Relative luminance 0.135; OKLCH L 53.0% C 0.157 H 36.1°. Best body text is #FFFFFF at 5.69:1 contrast (WCAG AA passes).
Color values
| HEX | #B4401F |
|---|---|
| RGB | rgb(180, 64, 31) |
| HSL | hsl(13, 71%, 41%) |
| HSV | hsv(13, 83%, 71%) |
| CMYK | cmyk(0%, 64.4%, 82.8%, 29.4%) |
| CIE-LAB | lab(43.47, 45.50, 43.53) |
| CIE-LCH | lch(43.47, 62.96, 43.73°) |
| OKLab | oklab(52.99% 0.1272 0.0928) |
| OKLCH | oklch(52.99% 0.157 36.1) |
| XYZ | xyz(20.9055, 13.4721, 2.7956) |
| Luminance | 0.1347 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Rust
#B7410E
ΔE00 3.42
Rusty Red
#AF2F0D
ΔE00 3.62
Rust (survey)
#A83C09
ΔE00 4.52
Rust Red
#AA2704
ΔE00 5.38
Brick
#A03623
ΔE00 5.80
Russet
#A13905
ΔE00 5.81
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#B4401F #1F93B4
analogous
#B41F48 #B4401F #B48B1F
triadic
#B4401F #1FB440 #401FB4
tetradic
#B4401F #48B41F #1F93B4 #8B1FB4
square
#B4401F #48B41F #1F93B4 #8B1FB4
split-complementary
#B4401F #1FB48B #1F48B4
monochromatic
#4C1B0D #802D16 #B4401F #DC5934 #E58468
Accessibility & contrast
On white
5.69
#B4401F on #FFFFFF
AA ✓AA large ✓AAA ✗
On black
3.69
#B4401F on #000000
AA ✗AA large ✓AAA ✗
Best text color
#FFFFFF on #B4401F
5.69:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##B4401F | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##B4401F | 1.00 | 5.69 | 3.69 | 5.69 |
| #FFFFFF | 5.69 | 1.00 | 21.00 | 1.00 |
| #000000 | 3.69 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 5.69 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#61561A
Deuteranopia (green-blind)
#7E701A
Tritanopia (blue-blind)
#C61F3A
Achromatopsia (no color)
#676767
Design tokens & code
CSS
--color: #b4401f; /* rgb */ color: rgb(180, 64, 31); /* oklch */ color: oklch(53.0% 0.157 36.1);
Tailwind
colors: {
custom: {
50: '#d37a5e',
500: '#b4401f',
950: '#000000',
},
}SCSS
$custom: #b4401f; $custom-light: #d37a5e; $custom-dark: #000000;
JSON
{
"hex": "#b4401f",
"rgb": {
"r": 180,
"g": 64,
"b": 31
},
"hsl": {
"h": 13.289,
"s": 70.616,
"l": 41.373
},
"oklch": {
"l": 0.5299,
"c": 0.1574,
"h": 36.1
},
"luminance": 0.13469
}Semantic roles & 50–950 ramp
primary
#B4401F
secondary
#64B4CB
accent
#C6ED3A
background
#FEF7F5
surface
#FCEEE9
border
#D5C9C5
text
#160A04
muted
#847C79