#B43F40#B43F40
#B43F40 is a mid, vivid red. Relative luminance 0.136; OKLCH L 53.3% C 0.152 H 23.4°. Best body text is #FFFFFF at 5.64:1 contrast (WCAG AA passes).
Color values
| HEX | #B43F40 |
|---|---|
| RGB | rgb(180, 63, 64) |
| HSL | hsl(359, 48%, 48%) |
| HSV | hsv(359, 65%, 71%) |
| CMYK | cmyk(0%, 65%, 64.4%, 29.4%) |
| CIE-LAB | lab(43.70, 47.45, 25.38) |
| CIE-LCH | lch(43.70, 53.82, 28.14°) |
| OKLab | oklab(53.29% 0.1397 0.0604) |
| OKLCH | oklch(53.29% 0.152 23.4) |
| XYZ | xyz(21.5274, 13.6314, 6.3470) |
| Luminance | 0.1363 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Dull Red
#BB3F3F
ΔE00 1.57
Dusty Red
#B9484E
ΔE00 3.51
Reddish
#C44240
ΔE00 3.74
Cardinal
#C41E3A
ΔE00 4.71
Lipstick Red
#C0022F
ΔE00 5.93
Brown
#A52A2A
ΔE00 5.97
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#B43F40 #3FB4B3
analogous
#B43F7B #B43F40 #B4783F
triadic
#B43F40 #40B43F #3F40B4
tetradic
#B43F40 #7BB43F #3FB4B3 #783FB4
square
#B43F40 #7BB43F #3FB4B3 #783FB4
split-complementary
#B43F40 #3FB478 #3F7BB4
monochromatic
#591F20 #872F30 #B43F40 #CA6767 #DA9494
Accessibility & contrast
On white
5.64
#B43F40 on #FFFFFF
AA ✓AA large ✓AAA ✗
On black
3.73
#B43F40 on #000000
AA ✗AA large ✓AAA ✗
Best text color
#FFFFFF on #B43F40
5.64:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##B43F40 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##B43F40 | 1.00 | 5.64 | 3.73 | 5.64 |
| #FFFFFF | 5.64 | 1.00 | 21.00 | 1.00 |
| #000000 | 3.73 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 5.64 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#5E573F
Deuteranopia (green-blind)
#7B713D
Tritanopia (blue-blind)
#C52441
Achromatopsia (no color)
#676767
Design tokens & code
CSS
--color: #b43f40; /* rgb */ color: rgb(180, 63, 64); /* oklch */ color: oklch(53.3% 0.152 23.4);
Tailwind
colors: {
custom: {
50: '#d17a75',
500: '#b43f40',
950: '#000000',
},
}SCSS
$custom: #b43f40; $custom-light: #d17a75; $custom-dark: #000000;
JSON
{
"hex": "#b43f40",
"rgb": {
"r": 180,
"g": 63,
"b": 64
},
"hsl": {
"h": 359.487,
"s": 48.148,
"l": 47.647
},
"oklch": {
"l": 0.53293,
"c": 0.15218,
"h": 23.4
},
"luminance": 0.13628
}Semantic roles & 50–950 ramp
primary
#B43F40
secondary
#8AC5C4
accent
#D8D750
background
#FDF7F7
surface
#FBEEED
border
#D4C9C8
text
#150A08
muted
#837C7B