#B43AA4#B43AA4

#B43AA4 is a mid, vivid purple. Relative luminance 0.154; OKLCH L 56.2% C 0.196 H 333.6°. Best body text is #FFFFFF at 5.14:1 contrast (WCAG AA passes).

Color values

HEX	#B43AA4
RGB	rgb(180, 58, 164)
HSL	hsl(308, 51%, 47%)
HSV	hsv(308, 68%, 71%)
CMYK	cmyk(0%, 67.8%, 8.9%, 29.4%)
CIE-LAB	lab(46.19, 60.76, -31.91)
CIE-LCH	lch(46.19, 68.63, 332.29°)
OKLab	oklab(56.19% 0.1756 -0.0873)
OKLCH	oklch(56.19% 0.196 333.6)
XYZ	xyz(27.0364, 15.4119, 36.6656)
Luminance	0.1541 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#B43AA4 #3AB44A

analogous

#873AB4 #B43AA4 #B43A67

triadic

#B43AA4 #A4B43A #3AA4B4

tetradic

#B43AA4 #B4873A #3AB44A #3A67B4

square

#B43AA4 #B4873A #3AB44A #3A67B4

split-complementary

#B43AA4 #67B43A #3AB487

monochromatic

#571C50 #862B7A #B43AA4 #CC60BD #DB8ED0

Accessibility & contrast

On white

5.14

#B43AA4 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

4.08

#B43AA4 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #B43AA4

5.14:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##B43AA4	#FFFFFF	#000000	##FFFFFF
##B43AA4	1.00	5.14	4.08	5.14
#FFFFFF	5.14	1.00	21.00	1.00
#000000	4.08	21.00	1.00	21.00
##FFFFFF	5.14	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#3762A7

Deuteranopia (green-blind)

#6174A1

Tritanopia (blue-blind)

#BC446A

Achromatopsia (no color)

#6D6D6D

Design tokens & code

CSS

--color: #b43aa4;
/* rgb */ color: rgb(180, 58, 164);
/* oklch */ color: oklch(56.2% 0.196 333.6);

Tailwind

colors: {
  custom: {
    50: '#ce7abf',
    500: '#b43aa4',
    950: '#000000',
  },
}

SCSS

$custom: #b43aa4;
$custom-light: #ce7abf;
$custom-dark: #000000;

JSON

{
  "hex": "#b43aa4",
  "rgb": {
    "r": 180,
    "g": 58,
    "b": 164
  },
  "hsl": {
    "h": 307.869,
    "s": 51.261,
    "l": 46.667
  },
  "oklch": {
    "l": 0.56187,
    "c": 0.19613,
    "h": 333.6
  },
  "luminance": 0.1541
}

Semantic roles & 50–950 ramp

primary

#B43AA4

secondary

#85C58D

accent

#DB604D

background

#FDF7FB

surface

#FAEEF7

border

#D3C9D0

text

#140A12

muted

#837C81

Preview Lab

Preview with #B43AA4

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →