#B43781#B43781

#B43781 is a mid, vivid pink. Relative luminance 0.140; OKLCH L 54.3% C 0.177 H 348.2°. Best body text is #FFFFFF at 5.52:1 contrast (WCAG AA passes).

Color values

HEX	#B43781
RGB	rgb(180, 55, 129)
HSL	hsl(324, 53%, 46%)
HSV	hsv(324, 69%, 71%)
CMYK	cmyk(0%, 69.4%, 28.3%, 29.4%)
CIE-LAB	lab(44.27, 56.93, -13.81)
CIE-LCH	lch(44.27, 58.58, 346.37°)
OKLab	oklab(54.29% 0.173 -0.0363)
OKLCH	oklch(54.29% 0.177 348.2)
XYZ	xyz(24.1521, 14.0232, 22.1995)
Luminance	0.1402 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#B43781 #37B46A

analogous

#A837B4 #B43781 #B43742

triadic

#B43781 #81B437 #3781B4

tetradic

#B43781 #B4A837 #37B46A #3742B4

square

#B43781 #B4A837 #37B46A #3742B4

split-complementary

#B43781 #42B437 #37B4A8

monochromatic

#561A3E #85295F #B43781 #CD5B9F #DB8ABA

Accessibility & contrast

On white

5.52

#B43781 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.80

#B43781 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #B43781

5.52:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##B43781	#FFFFFF	#000000	##FFFFFF
##B43781	1.00	5.52	3.80	5.52
#FFFFFF	5.52	1.00	21.00	1.00
#000000	3.80	21.00	1.00	21.00
##FFFFFF	5.52	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#485B83

Deuteranopia (green-blind)

#6C717E

Tritanopia (blue-blind)

#C13257

Achromatopsia (no color)

#696969

Design tokens & code

CSS

--color: #b43781;
/* rgb */ color: rgb(180, 55, 129);
/* oklch */ color: oklch(54.3% 0.177 348.2);

Tailwind

colors: {
  custom: {
    50: '#ce78a5',
    500: '#b43781',
    950: '#000000',
  },
}

SCSS

$custom: #b43781;
$custom-light: #ce78a5;
$custom-dark: #000000;

JSON

{
  "hex": "#b43781",
  "rgb": {
    "r": 180,
    "g": 55,
    "b": 129
  },
  "hsl": {
    "h": 324.48,
    "s": 53.191,
    "l": 46.078
  },
  "oklch": {
    "l": 0.54287,
    "c": 0.17678,
    "h": 348.2
  },
  "luminance": 0.14021
}

Semantic roles & 50–950 ramp

primary

#B43781

secondary

#81C69D

accent

#DD874B

background

#FDF7FA

surface

#FAEEF4

border

#D3C9CE

text

#14090F

muted

#837B7F

Preview Lab

Preview with #B43781

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →