#B43739#B43739
#B43739 is a mid, vivid red. Relative luminance 0.127; OKLCH L 52.3% C 0.161 H 23.8°. Best body text is #FFFFFF at 5.92:1 contrast (WCAG AA passes).
Color values
| HEX | #B43739 |
|---|---|
| RGB | rgb(180, 55, 57) |
| HSL | hsl(359, 53%, 46%) |
| HSV | hsv(359, 69%, 71%) |
| CMYK | cmyk(0%, 69.4%, 68.3%, 29.4%) |
| CIE-LAB | lab(42.36, 50.38, 27.94) |
| CIE-LCH | lch(42.36, 57.61, 29.01°) |
| OKLab | oklab(52.25% 0.1475 0.0652) |
| OKLCH | oklch(52.25% 0.161 23.8) |
| XYZ | xyz(20.9293, 12.7341, 5.2260) |
| Luminance | 0.1273 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Dull Red
#BB3F3F
ΔE00 2.38
Cardinal
#C41E3A
ΔE00 4.11
Reddish
#C44240
ΔE00 4.45
Brown
#A52A2A
ΔE00 4.52
Lipstick Red
#C0022F
ΔE00 4.63
Firebrick
#B22222
ΔE00 4.94
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#B43739 #37B4B2
analogous
#B43777 #B43739 #B47337
triadic
#B43739 #39B437 #3739B4
tetradic
#B43739 #77B437 #37B4B2 #7337B4
square
#B43739 #77B437 #37B4B2 #7337B4
split-complementary
#B43739 #37B473 #3777B4
monochromatic
#561A1B #85292A #B43739 #CD5B5D #DB8A8B
Accessibility & contrast
On white
5.92
#B43739 on #FFFFFF
AA ✓AA large ✓AAA ✗
On black
3.55
#B43739 on #000000
AA ✗AA large ✓AAA ✗
Best text color
#FFFFFF on #B43739
5.92:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##B43739 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##B43739 | 1.00 | 5.92 | 3.55 | 5.92 |
| #FFFFFF | 5.92 | 1.00 | 21.00 | 1.00 |
| #000000 | 3.55 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 5.92 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#5A5338
Deuteranopia (green-blind)
#796E35
Tritanopia (blue-blind)
#C61139
Achromatopsia (no color)
#646464
Design tokens & code
CSS
--color: #b43739; /* rgb */ color: rgb(180, 55, 57); /* oklch */ color: oklch(52.3% 0.161 23.8);
Tailwind
colors: {
custom: {
50: '#d2766f',
500: '#b43739',
950: '#000000',
},
}SCSS
$custom: #b43739; $custom-light: #d2766f; $custom-dark: #000000;
JSON
{
"hex": "#b43739",
"rgb": {
"r": 180,
"g": 55,
"b": 57
},
"hsl": {
"h": 359.04,
"s": 53.191,
"l": 46.078
},
"oklch": {
"l": 0.52254,
"c": 0.1613,
"h": 23.8
},
"luminance": 0.12731
}Semantic roles & 50–950 ramp
primary
#B43739
secondary
#81C6C4
accent
#DDDA4B
background
#FDF7F6
surface
#FBEDEC
border
#D4C8C7
text
#150907
muted
#837B7A