#B43494#B43494

#B43494 is a mid, vivid pink. Relative luminance 0.143; OKLCH L 54.8% C 0.192 H 339.7°. Best body text is #FFFFFF at 5.44:1 contrast (WCAG AA passes).

Color values

HEX#B43494
RGBrgb(180, 52, 148)
HSLhsl(315, 55%, 45%)
HSVhsv(315, 71%, 71%)
CMYKcmyk(0%, 71.1%, 17.8%, 29.4%)
CIE-LABlab(44.66, 60.58, -24.73)
CIE-LCHlch(44.66, 65.43, 337.79°)
OKLaboklab(54.83% 0.1802 -0.0668)
OKLCHoklch(54.83% 0.192 339.7)
XYZxyz(25.3963, 14.2998, 29.4339)
Luminance0.1430 (WCAG relative)
Temperaturewarm
Familypink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#B43494 #34B454
analogous
#9434B4 #B43494 #B43454
triadic
#B43494 #94B434 #3494B4
tetradic
#B43494 #B49434 #34B454 #3454B4
square
#B43494 #B49434 #34B454 #3454B4
split-complementary
#B43494 #54B434 #34B494
monochromatic
#551946 #85266D #B43494 #CE57B1 #DC86C7

Accessibility & contrast

On white

5.44
#B43494 on #FFFFFF
AA ✓AA large ✓AAA ✗

On black

3.86
#B43494 on #000000
AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #B43494
5.44:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##B43494#FFFFFF#000000##FFFFFF
##B434941.005.443.865.44
#FFFFFF5.441.0021.001.00
#0000003.8621.001.0021.00
##FFFFFF5.441.0021.001.00

Color blindness preview

Protanopia (red-blind)
#3C5D97
Deuteranopia (green-blind)
#657191
Tritanopia (blue-blind)
#BE3860
Achromatopsia (no color)
#6A6A6A

Design tokens & code

CSS
--color: #b43494;
/* rgb */ color: rgb(180, 52, 148);
/* oklch */ color: oklch(54.8% 0.192 339.7);
Tailwind
colors: {
  custom: {
    50: '#ce77b3',
    500: '#b43494',
    950: '#000000',
  },
}
SCSS
$custom: #b43494;
$custom-light: #ce77b3;
$custom-dark: #000000;
JSON
{
  "hex": "#b43494",
  "rgb": {
    "r": 180,
    "g": 52,
    "b": 148
  },
  "hsl": {
    "h": 315,
    "s": 55.172,
    "l": 45.49
  },
  "oklch": {
    "l": 0.54831,
    "c": 0.19217,
    "h": 339.7
  },
  "luminance": 0.14297
}

Semantic roles & 50–950 ramp

primary
#B43494
secondary
#7EC690
accent
#DF6F49
background
#FDF7FB
surface
#FAEEF6
border
#D3C9D0
text
#140911
muted
#837B80

Preview Lab

Preview with #B43494

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#B43494 Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva