#B43481#B43481

#B43481 is a mid, vivid pink. Relative luminance 0.137; OKLCH L 54.0% C 0.181 H 347.9°. Best body text is #FFFFFF at 5.60:1 contrast (WCAG AA passes).

Color values

HEX	#B43481
RGB	rgb(180, 52, 129)
HSL	hsl(324, 55%, 45%)
HSV	hsv(324, 71%, 71%)
CMYK	cmyk(0%, 71.1%, 28.3%, 29.4%)
CIE-LAB	lab(43.87, 58.04, -14.41)
CIE-LCH	lch(43.87, 59.80, 346.06°)
OKLab	oklab(54% 0.1765 -0.0379)
OKLCH	oklch(54% 0.181 347.9)
XYZ	xyz(24.0140, 13.7469, 22.1534)
Luminance	0.1374 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#B43481 #34B467

analogous

#A734B4 #B43481 #B43441

triadic

#B43481 #81B434 #3481B4

tetradic

#B43481 #B4A734 #34B467 #3441B4

square

#B43481 #B4A734 #34B467 #3441B4

split-complementary

#B43481 #41B434 #34B4A7

monochromatic

#55193D #85265F #B43481 #CE579F #DC86BA

Accessibility & contrast

On white

5.60

#B43481 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.75

#B43481 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #B43481

5.60:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##B43481	#FFFFFF	#000000	##FFFFFF
##B43481	1.00	5.60	3.75	5.60
#FFFFFF	5.60	1.00	21.00	1.00
#000000	3.75	21.00	1.00	21.00
##FFFFFF	5.60	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#465983

Deuteranopia (green-blind)

#6B707E

Tritanopia (blue-blind)

#C12F56

Achromatopsia (no color)

#686868

Design tokens & code

CSS

--color: #b43481;
/* rgb */ color: rgb(180, 52, 129);
/* oklch */ color: oklch(54.0% 0.181 347.9);

Tailwind

colors: {
  custom: {
    50: '#cf76a5',
    500: '#b43481',
    950: '#000000',
  },
}

SCSS

$custom: #b43481;
$custom-light: #cf76a5;
$custom-dark: #000000;

JSON

{
  "hex": "#b43481",
  "rgb": {
    "r": 180,
    "g": 52,
    "b": 129
  },
  "hsl": {
    "h": 323.906,
    "s": 55.172,
    "l": 45.49
  },
  "oklch": {
    "l": 0.53995,
    "c": 0.18051,
    "h": 347.9
  },
  "luminance": 0.13744
}

Semantic roles & 50–950 ramp

primary

#B43481

secondary

#7EC69B

accent

#DF8549

background

#FDF7FA

surface

#FAEEF4

border

#D3C9CE

text

#14090F

muted

#837B7F

Preview Lab

Preview with #B43481

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →