#B43439#B43439
#B43439 is a mid, vivid red. Relative luminance 0.125; OKLCH L 51.9% C 0.164 H 22.9°. Best body text is #FFFFFF at 6.02:1 contrast (WCAG AA passes).
Color values
| HEX | #B43439 |
|---|---|
| RGB | rgb(180, 52, 57) |
| HSL | hsl(358, 55%, 45%) |
| HSV | hsv(358, 71%, 71%) |
| CMYK | cmyk(0%, 71.1%, 68.3%, 29.4%) |
| CIE-LAB | lab(41.93, 51.55, 27.42) |
| CIE-LCH | lch(41.93, 58.39, 28.01°) |
| OKLab | oklab(51.94% 0.1512 0.064) |
| OKLCH | oklch(51.94% 0.164 22.9) |
| XYZ | xyz(20.7911, 12.4577, 5.1799) |
| Luminance | 0.1245 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Dull Red
#BB3F3F
ΔE00 2.86
Cardinal
#C41E3A
ΔE00 3.61
Lipstick Red
#C0022F
ΔE00 4.10
Brown
#A52A2A
ΔE00 4.41
Reddish
#C44240
ΔE00 4.94
Cherry (survey)
#CF0234
ΔE00 5.02
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#B43439 #34B4AF
analogous
#B43479 #B43439 #B46F34
triadic
#B43439 #39B434 #3439B4
tetradic
#B43439 #79B434 #34B4AF #6F34B4
square
#B43439 #79B434 #34B4AF #6F34B4
split-complementary
#B43439 #34B46F #3479B4
monochromatic
#55191B #85262A #B43439 #CE575B #DC868A
Accessibility & contrast
On white
6.02
#B43439 on #FFFFFF
AA ✓AA large ✓AAA ✗
On black
3.49
#B43439 on #000000
AA ✗AA large ✓AAA ✗
Best text color
#FFFFFF on #B43439
6.02:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##B43439 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##B43439 | 1.00 | 6.02 | 3.49 | 6.02 |
| #FFFFFF | 6.02 | 1.00 | 21.00 | 1.00 |
| #000000 | 3.49 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 6.02 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#585138
Deuteranopia (green-blind)
#786D35
Tritanopia (blue-blind)
#C60737
Achromatopsia (no color)
#636363
Design tokens & code
CSS
--color: #b43439; /* rgb */ color: rgb(180, 52, 57); /* oklch */ color: oklch(51.9% 0.164 22.9);
Tailwind
colors: {
custom: {
50: '#d2746f',
500: '#b43439',
950: '#000000',
},
}SCSS
$custom: #b43439; $custom-light: #d2746f; $custom-dark: #000000;
JSON
{
"hex": "#b43439",
"rgb": {
"r": 180,
"g": 52,
"b": 57
},
"hsl": {
"h": 357.656,
"s": 55.172,
"l": 45.49
},
"oklch": {
"l": 0.51937,
"c": 0.16424,
"h": 22.9
},
"luminance": 0.12455
}Semantic roles & 50–950 ramp
primary
#B43439
secondary
#7EC6C3
accent
#DFD949
background
#FDF7F6
surface
#FBEDEC
border
#D4C8C7
text
#150907
muted
#837B7A