#B43037#B43037
#B43037 is a mid, vivid red. Relative luminance 0.121; OKLCH L 51.5% C 0.168 H 22.7°. Best body text is #FFFFFF at 6.14:1 contrast (WCAG AA passes).
Color values
| HEX | #B43037 |
|---|---|
| RGB | rgb(180, 48, 55) |
| HSL | hsl(357, 58%, 45%) |
| HSV | hsv(357, 73%, 71%) |
| CMYK | cmyk(0%, 73.3%, 69.4%, 29.4%) |
| CIE-LAB | lab(41.37, 52.92, 27.94) |
| CIE-LCH | lch(41.37, 59.84, 27.83°) |
| OKLab | oklab(51.51% 0.1552 0.0649) |
| OKLCH | oklch(51.51% 0.168 22.7) |
| XYZ | xyz(20.5712, 12.0961, 4.8653) |
| Luminance | 0.1209 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Cardinal
#C41E3A
ΔE00 3.40
Dull Red
#BB3F3F
ΔE00 3.45
Lipstick Red
#C0022F
ΔE00 3.55
Brown
#A52A2A
ΔE00 4.06
Firebrick
#B22222
ΔE00 4.76
Cherry (survey)
#CF0234
ΔE00 4.82
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#B43037 #30B4AD
analogous
#B43079 #B43037 #B46B30
triadic
#B43037 #37B430 #3037B4
tetradic
#B43037 #79B430 #30B4AD #6B30B4
square
#B43037 #79B430 #30B4AD #6B30B4
split-complementary
#B43037 #30B46B #3079B4
monochromatic
#531619 #842328 #B43037 #D15157 #DD8186
Accessibility & contrast
On white
6.14
#B43037 on #FFFFFF
AA ✓AA large ✓AAA ✗
On black
3.42
#B43037 on #000000
AA ✗AA large ✓AAA ✗
Best text color
#FFFFFF on #B43037
6.14:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##B43037 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##B43037 | 1.00 | 6.14 | 3.42 | 6.14 |
| #FFFFFF | 6.14 | 1.00 | 21.00 | 1.00 |
| #000000 | 3.42 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 6.14 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#565036
Deuteranopia (green-blind)
#776C33
Tritanopia (blue-blind)
#C60034
Achromatopsia (no color)
#626262
Design tokens & code
CSS
--color: #b43037; /* rgb */ color: rgb(180, 48, 55); /* oklch */ color: oklch(51.5% 0.168 22.7);
Tailwind
colors: {
custom: {
50: '#d2726e',
500: '#b43037',
950: '#000000',
},
}SCSS
$custom: #b43037; $custom-light: #d2726e; $custom-dark: #000000;
JSON
{
"hex": "#b43037",
"rgb": {
"r": 180,
"g": 48,
"b": 55
},
"hsl": {
"h": 356.818,
"s": 57.895,
"l": 44.706
},
"oklch": {
"l": 0.51505,
"c": 0.1682,
"h": 22.7
},
"luminance": 0.12093
}Semantic roles & 50–950 ramp
primary
#B43037
secondary
#79C6C2
accent
#E1D947
background
#FEF7F6
surface
#FCEDEB
border
#D5C8C6
text
#160907
muted
#847B7A