#B4301A#B4301A
#B4301A is a mid, vivid red. Relative luminance 0.119; OKLCH L 51.2% C 0.172 H 32.1°. Best body text is #FFFFFF at 6.22:1 contrast (WCAG AA passes).
Color values
| HEX | #B4301A |
|---|---|
| RGB | rgb(180, 48, 26) |
| HSL | hsl(9, 75%, 40%) |
| HSV | hsv(9, 86%, 71%) |
| CMYK | cmyk(0%, 73.3%, 85.6%, 29.4%) |
| CIE-LAB | lab(41.05, 51.83, 43.75) |
| CIE-LCH | lch(41.05, 67.83, 40.17°) |
| OKLab | oklab(51.16% 0.1459 0.0914) |
| OKLCH | oklch(51.16% 0.172 32.1) |
| XYZ | xyz(20.0682, 11.8949, 2.2164) |
| Luminance | 0.1189 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Rusty Red
#AF2F0D
ΔE00 2.62
Rust Red
#AA2704
ΔE00 3.84
Brick
#A03623
ΔE00 4.13
Brownish Red
#9E3623
ΔE00 4.51
Firebrick
#B22222
ΔE00 4.53
Scarlet
#BE0119
ΔE00 4.94
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#B4301A #1A9EB4
analogous
#B41A51 #B4301A #B47D1A
triadic
#B4301A #1AB430 #301AB4
tetradic
#B4301A #51B41A #1A9EB4 #7D1AB4
square
#B4301A #51B41A #1A9EB4 #7D1AB4
split-complementary
#B4301A #1AB47D #1A51B4
monochromatic
#49130B #7F2212 #B4301A #E0452B #E87460
Accessibility & contrast
On white
6.22
#B4301A on #FFFFFF
AA ✓AA large ✓AAA ✗
On black
3.38
#B4301A on #000000
AA ✗AA large ✓AAA ✗
Best text color
#FFFFFF on #B4301A
6.22:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##B4301A | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##B4301A | 1.00 | 6.22 | 3.38 | 6.22 |
| #FFFFFF | 6.22 | 1.00 | 21.00 | 1.00 |
| #000000 | 3.38 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 6.22 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#584E15
Deuteranopia (green-blind)
#796B12
Tritanopia (blue-blind)
#C7002D
Achromatopsia (no color)
#616161
Design tokens & code
CSS
--color: #b4301a; /* rgb */ color: rgb(180, 48, 26); /* oklch */ color: oklch(51.2% 0.172 32.1);
Tailwind
colors: {
custom: {
50: '#d4725a',
500: '#b4301a',
950: '#000000',
},
}SCSS
$custom: #b4301a; $custom-light: #d4725a; $custom-dark: #000000;
JSON
{
"hex": "#b4301a",
"rgb": {
"r": 180,
"g": 48,
"b": 26
},
"hsl": {
"h": 8.571,
"s": 74.757,
"l": 40.392
},
"oklch": {
"l": 0.51164,
"c": 0.17214,
"h": 32.1
},
"luminance": 0.11892
}Semantic roles & 50–950 ramp
primary
#B4301A
secondary
#5DBDCC
accent
#D7F136
background
#FEF7F5
surface
#FCEDE9
border
#D5C8C5
text
#160804
muted
#847B79