#B41739#B41739
#B41739 is a mid, vivid red. Relative luminance 0.106; OKLCH L 49.7% C 0.187 H 17.3°. Best body text is #FFFFFF at 6.73:1 contrast (WCAG AA passes).
Color values
| HEX | #B41739 |
|---|---|
| RGB | rgb(180, 23, 57) |
| HSL | hsl(347, 77%, 40%) |
| HSV | hsv(347, 87%, 71%) |
| CMYK | cmyk(0%, 87.2%, 68.3%, 29.4%) |
| CIE-LAB | lab(38.92, 60.01, 23.69) |
| CIE-LCH | lch(38.92, 64.51, 21.54°) |
| OKLab | oklab(49.7% 0.1783 0.0557) |
| OKLCH | oklch(49.7% 0.187 17.3) |
| XYZ | xyz(19.8696, 10.6147, 4.8727) |
| Luminance | 0.1061 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Rose Red
#BE013C
ΔE00 1.93
Rouge
#AB1239
ΔE00 2.38
Lipstick Red
#C0022F
ΔE00 3.77
Cardinal
#C41E3A
ΔE00 3.96
Ruby
#CA0147
ΔE00 4.86
Cherry (survey)
#CF0234
ΔE00 5.85
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#B41739 #17B492
analogous
#B41788 #B41739 #B44317
triadic
#B41739 #39B417 #1739B4
tetradic
#B41739 #88B417 #17B492 #4317B4
square
#B41739 #88B417 #17B492 #4317B4
split-complementary
#B41739 #17B443 #1788B4
monochromatic
#470917 #7E1028 #B41739 #E3254E #EA5B7A
Accessibility & contrast
On white
6.73
#B41739 on #FFFFFF
AA ✓AA large ✓AAA ✗
On black
3.12
#B41739 on #000000
AA ✗AA large ✓AAA ✗
Best text color
#FFFFFF on #B41739
6.73:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##B41739 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##B41739 | 1.00 | 6.73 | 3.12 | 6.73 |
| #FFFFFF | 6.73 | 1.00 | 21.00 | 1.00 |
| #000000 | 3.12 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 6.73 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#4B4739
Deuteranopia (green-blind)
#716734
Tritanopia (blue-blind)
#C60027
Achromatopsia (no color)
#5C5C5C
Design tokens & code
CSS
--color: #b41739; /* rgb */ color: rgb(180, 23, 57); /* oklch */ color: oklch(49.7% 0.187 17.3);
Tailwind
colors: {
custom: {
50: '#d3696f',
500: '#b41739',
950: '#000000',
},
}SCSS
$custom: #b41739; $custom-light: #d3696f; $custom-dark: #000000;
JSON
{
"hex": "#b41739",
"rgb": {
"r": 180,
"g": 23,
"b": 57
},
"hsl": {
"h": 347.006,
"s": 77.34,
"l": 39.804
},
"oklch": {
"l": 0.49704,
"c": 0.18682,
"h": 17.3
},
"luminance": 0.10611
}Semantic roles & 50–950 ramp
primary
#B41739
secondary
#59CEB4
accent
#F4CA34
background
#FEF6F6
surface
#FCECEC
border
#D5C7C7
text
#160707
muted
#847A7A