#B41738#B41738
#B41738 is a mid, vivid red. Relative luminance 0.106; OKLCH L 49.7% C 0.187 H 17.7°. Best body text is #FFFFFF at 6.73:1 contrast (WCAG AA passes).
Color values
| HEX | #B41738 |
|---|---|
| RGB | rgb(180, 23, 56) |
| HSL | hsl(347, 77%, 40%) |
| HSV | hsv(347, 87%, 71%) |
| CMYK | cmyk(0%, 87.2%, 68.9%, 29.4%) |
| CIE-LAB | lab(38.91, 59.96, 24.30) |
| CIE-LCH | lch(38.91, 64.69, 22.06°) |
| OKLab | oklab(49.69% 0.1779 0.0569) |
| OKLCH | oklch(49.69% 0.187 17.7) |
| XYZ | xyz(19.8449, 10.6048, 4.7426) |
| Luminance | 0.1060 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Rose Red
#BE013C
ΔE00 2.09
Rouge
#AB1239
ΔE00 2.56
Lipstick Red
#C0022F
ΔE00 3.51
Cardinal
#C41E3A
ΔE00 3.83
Ruby
#CA0147
ΔE00 5.04
Cherry (survey)
#CF0234
ΔE00 5.69
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#B41738 #17B493
analogous
#B41786 #B41738 #B44517
triadic
#B41738 #38B417 #1738B4
tetradic
#B41738 #86B417 #17B493 #4517B4
square
#B41738 #86B417 #17B493 #4517B4
split-complementary
#B41738 #17B445 #1786B4
monochromatic
#470916 #7E1027 #B41738 #E3254D #EA5B79
Accessibility & contrast
On white
6.73
#B41738 on #FFFFFF
AA ✓AA large ✓AAA ✗
On black
3.12
#B41738 on #000000
AA ✗AA large ✓AAA ✗
Best text color
#FFFFFF on #B41738
6.73:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##B41738 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##B41738 | 1.00 | 6.73 | 3.12 | 6.73 |
| #FFFFFF | 6.73 | 1.00 | 21.00 | 1.00 |
| #000000 | 3.12 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 6.73 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#4B4738
Deuteranopia (green-blind)
#716733
Tritanopia (blue-blind)
#C60027
Achromatopsia (no color)
#5C5C5C
Design tokens & code
CSS
--color: #b41738; /* rgb */ color: rgb(180, 23, 56); /* oklch */ color: oklch(49.7% 0.187 17.7);
Tailwind
colors: {
custom: {
50: '#d3696e',
500: '#b41738',
950: '#000000',
},
}SCSS
$custom: #b41738; $custom-light: #d3696e; $custom-dark: #000000;
JSON
{
"hex": "#b41738",
"rgb": {
"r": 180,
"g": 23,
"b": 56
},
"hsl": {
"h": 347.389,
"s": 77.34,
"l": 39.804
},
"oklch": {
"l": 0.49686,
"c": 0.18681,
"h": 17.7
},
"luminance": 0.10602
}Semantic roles & 50–950 ramp
primary
#B41738
secondary
#59CEB5
accent
#F4CC34
background
#FEF6F6
surface
#FCECEB
border
#D5C7C6
text
#160707
muted
#847A7A