#B41736#B41736
#B41736 is a mid, vivid red. Relative luminance 0.106; OKLCH L 49.7% C 0.187 H 18.5°. Best body text is #FFFFFF at 6.74:1 contrast (WCAG AA passes).
Color values
| HEX | #B41736 |
|---|---|
| RGB | rgb(180, 23, 54) |
| HSL | hsl(348, 77%, 40%) |
| HSV | hsv(348, 87%, 71%) |
| CMYK | cmyk(0%, 87.2%, 70%, 29.4%) |
| CIE-LAB | lab(38.87, 59.86, 25.51) |
| CIE-LCH | lch(38.87, 65.07, 23.08°) |
| OKLab | oklab(49.65% 0.1772 0.0593) |
| OKLCH | oklch(49.65% 0.187 18.5) |
| XYZ | xyz(19.7970, 10.5856, 4.4902) |
| Luminance | 0.1058 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Rose Red
#BE013C
ΔE00 2.50
Rouge
#AB1239
ΔE00 2.98
Lipstick Red
#C0022F
ΔE00 3.03
Cardinal
#C41E3A
ΔE00 3.65
Cherry (survey)
#CF0234
ΔE00 5.42
Ruby
#CA0147
ΔE00 5.45
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#B41736 #17B495
analogous
#B41784 #B41736 #B44717
triadic
#B41736 #36B417 #1736B4
tetradic
#B41736 #84B417 #17B495 #4717B4
square
#B41736 #84B417 #17B495 #4717B4
split-complementary
#B41736 #17B447 #1784B4
monochromatic
#470915 #7E1026 #B41736 #E3254B #EA5B78
Accessibility & contrast
On white
6.74
#B41736 on #FFFFFF
AA ✓AA large ✓AAA ✗
On black
3.12
#B41736 on #000000
AA ✗AA large ✓AAA ✗
Best text color
#FFFFFF on #B41736
6.74:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##B41736 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##B41736 | 1.00 | 6.74 | 3.12 | 6.74 |
| #FFFFFF | 6.74 | 1.00 | 21.00 | 1.00 |
| #000000 | 3.12 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 6.74 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#4B4736
Deuteranopia (green-blind)
#716731
Tritanopia (blue-blind)
#C60026
Achromatopsia (no color)
#5C5C5C
Design tokens & code
CSS
--color: #b41736; /* rgb */ color: rgb(180, 23, 54); /* oklch */ color: oklch(49.7% 0.187 18.5);
Tailwind
colors: {
custom: {
50: '#d3696c',
500: '#b41736',
950: '#000000',
},
}SCSS
$custom: #b41736; $custom-light: #d3696c; $custom-dark: #000000;
JSON
{
"hex": "#b41736",
"rgb": {
"r": 180,
"g": 23,
"b": 54
},
"hsl": {
"h": 348.153,
"s": 77.34,
"l": 39.804
},
"oklch": {
"l": 0.49651,
"c": 0.18683,
"h": 18.5
},
"luminance": 0.10582
}Semantic roles & 50–950 ramp
primary
#B41736
secondary
#59CEB7
accent
#F4CE34
background
#FEF6F6
surface
#FCECEB
border
#D5C7C6
text
#160707
muted
#847A7A