#B349AE#B349AE

#B349AE is a mid, vivid purple. Relative luminance 0.174; OKLCH L 58.2% C 0.183 H 329.5°. Best body text is #FFFFFF at 4.69:1 contrast (WCAG AA passes).

Color values

HEX	#B349AE
RGB	rgb(179, 73, 174)
HSL	hsl(303, 42%, 49%)
HSV	hsv(303, 59%, 70%)
CMYK	cmyk(0%, 59.2%, 2.8%, 29.8%)
CIE-LAB	lab(48.77, 55.93, -33.79)
CIE-LCH	lch(48.77, 65.34, 328.86°)
OKLab	oklab(58.19% 0.1576 -0.0928)
OKLCH	oklch(58.19% 0.183 329.5)
XYZ	xyz(28.6127, 17.4067, 41.8890)
Luminance	0.1741 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#B349AE #49B34E

analogous

#8349B3 #B349AE #B34979

triadic

#B349AE #AEB349 #49AEB3

tetradic

#B349AE #B38349 #49B34E #4979B3

square

#B349AE #B38349 #49B34E #4979B3

split-complementary

#B349AE #79B349 #49B383

monochromatic

#5C2659 #883784 #B349AE #C673C2 #D89FD5

Accessibility & contrast

On white

4.69

#B349AE on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

4.48

#B349AE on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #B349AE

4.69:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##B349AE	#FFFFFF	#000000	##FFFFFF
##B349AE	1.00	4.69	4.48	4.69
#FFFFFF	4.69	1.00	21.00	1.00
#000000	4.48	21.00	1.00	21.00
##FFFFFF	4.69	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#416BB1

Deuteranopia (green-blind)

#6479AB

Tritanopia (blue-blind)

#B95475

Achromatopsia (no color)

#747474

Design tokens & code

CSS

--color: #b349ae;
/* rgb */ color: rgb(179, 73, 174);
/* oklch */ color: oklch(58.2% 0.183 329.5);

Tailwind

colors: {
  custom: {
    50: '#cc82c6',
    500: '#b349ae',
    950: '#000000',
  },
}

SCSS

$custom: #b349ae;
$custom-light: #cc82c6;
$custom-dark: #000000;

JSON

{
  "hex": "#b349ae",
  "rgb": {
    "r": 179,
    "g": 73,
    "b": 174
  },
  "hsl": {
    "h": 302.83,
    "s": 42.063,
    "l": 49.412
  },
  "oklch": {
    "l": 0.58188,
    "c": 0.18293,
    "h": 329.5
  },
  "luminance": 0.17405
}

Semantic roles & 50–950 ramp

primary

#B349AE

secondary

#93C496

accent

#D25C56

background

#FCF8FC

surface

#F9EFF8

border

#D2CAD1

text

#140B13

muted

#827C82

Preview Lab

Preview with #B349AE

Body copy rendered with the generated semantic roles for this colour.

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