#B344AE#B344AE

#B344AE is a mid, vivid purple. Relative luminance 0.168; OKLCH L 57.6% C 0.190 H 329.5°. Best body text is #FFFFFF at 4.82:1 contrast (WCAG AA passes).

Color values

HEX	#B344AE
RGB	rgb(179, 68, 174)
HSL	hsl(303, 45%, 48%)
HSV	hsv(303, 62%, 70%)
CMYK	cmyk(0%, 62%, 2.8%, 29.8%)
CIE-LAB	lab(47.98, 58.11, -35.03)
CIE-LCH	lch(47.98, 67.85, 328.91°)
OKLab	oklab(57.61% 0.1638 -0.0964)
OKLCH	oklch(57.61% 0.19 329.5)
XYZ	xyz(28.2973, 16.7759, 41.7838)
Luminance	0.1677 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#B344AE #44B349

analogous

#8044B3 #B344AE #B34476

triadic

#B344AE #AEB344 #44AEB3

tetradic

#B344AE #B38044 #44B349 #4476B3

square

#B344AE #B38044 #44B349 #4476B3

split-complementary

#B344AE #76B344 #44B380

monochromatic

#5A2258 #873383 #B344AE #C76DC3 #D899D5

Accessibility & contrast

On white

4.82

#B344AE on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

4.35

#B344AE on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #B344AE

4.82:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##B344AE	#FFFFFF	#000000	##FFFFFF
##B344AE	1.00	4.82	4.35	4.82
#FFFFFF	4.82	1.00	21.00	1.00
#000000	4.35	21.00	1.00	21.00
##FFFFFF	4.82	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#3A68B1

Deuteranopia (green-blind)

#6177AB

Tritanopia (blue-blind)

#B95073

Achromatopsia (no color)

#727272

Design tokens & code

CSS

--color: #b344ae;
/* rgb */ color: rgb(179, 68, 174);
/* oklch */ color: oklch(57.6% 0.190 329.5);

Tailwind

colors: {
  custom: {
    50: '#cd7fc6',
    500: '#b344ae',
    950: '#000000',
  },
}

SCSS

$custom: #b344ae;
$custom-light: #cd7fc6;
$custom-dark: #000000;

JSON

{
  "hex": "#b344ae",
  "rgb": {
    "r": 179,
    "g": 68,
    "b": 174
  },
  "hsl": {
    "h": 302.703,
    "s": 44.939,
    "l": 48.431
  },
  "oklch": {
    "l": 0.5761,
    "c": 0.1901,
    "h": 329.5
  },
  "luminance": 0.16774
}

Semantic roles & 50–950 ramp

primary

#B344AE

secondary

#8EC491

accent

#D55953

background

#FCF8FC

surface

#F9EFF8

border

#D2CAD1

text

#140B13

muted

#827C82

Preview Lab

Preview with #B344AE

Body copy rendered with the generated semantic roles for this colour.

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