#B343AD#B343AD
#B343AD is a mid, vivid purple. Relative luminance 0.166; OKLCH L 57.4% C 0.191 H 329.9°. Best body text is #FFFFFF at 4.86:1 contrast (WCAG AA passes).
Color values
| HEX | #B343AD |
|---|---|
| RGB | rgb(179, 67, 173) |
| HSL | hsl(303, 46%, 48%) |
| HSV | hsv(303, 63%, 70%) |
| CMYK | cmyk(0%, 62.6%, 3.4%, 29.8%) |
| CIE-LAB | lab(47.77, 58.36, -34.76) |
| CIE-LCH | lch(47.77, 67.93, 329.22°) |
| OKLab | oklab(57.45% 0.165 -0.0956) |
| OKLCH | oklch(57.45% 0.191 329.9) |
| XYZ | xyz(28.1402, 16.6171, 41.2523) |
| Luminance | 0.1661 (WCAG relative) |
| Temperature | neutral |
| Family | purple |
Closest named colors
Ugly Purple
#A442A0
ΔE00 3.38
Purpley Pink
#C83CB9
ΔE00 3.87
Medium Purple
#9E43A2
ΔE00 4.24
Pinky Purple
#C94CBE
ΔE00 5.65
Purply
#983FB2
ΔE00 6.41
Barney
#AC1DB8
ΔE00 6.55
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#B343AD #43B349
analogous
#8143B3 #B343AD #B34375
triadic
#B343AD #ADB343 #43ADB3
tetradic
#B343AD #B38143 #43B349 #4375B3
square
#B343AD #B38143 #43B349 #4375B3
split-complementary
#B343AD #75B343 #43B381
monochromatic
#5A2257 #863282 #B343AD #C86BC3 #D898D5
Accessibility & contrast
On white
4.86
#B343AD on #FFFFFF
AA ✓AA large ✓AAA ✗
On black
4.32
#B343AD on #000000
AA ✗AA large ✓AAA ✗
Best text color
#FFFFFF on #B343AD
4.86:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##B343AD | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##B343AD | 1.00 | 4.86 | 4.32 | 4.86 |
| #FFFFFF | 4.86 | 1.00 | 21.00 | 1.00 |
| #000000 | 4.32 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 4.86 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#3A68B0
Deuteranopia (green-blind)
#6177AA
Tritanopia (blue-blind)
#B94F72
Achromatopsia (no color)
#717171
Design tokens & code
CSS
--color: #b343ad; /* rgb */ color: rgb(179, 67, 173); /* oklch */ color: oklch(57.4% 0.191 329.9);
Tailwind
colors: {
custom: {
50: '#cd7fc6',
500: '#b343ad',
950: '#000000',
},
}SCSS
$custom: #b343ad; $custom-light: #cd7fc6; $custom-dark: #000000;
JSON
{
"hex": "#b343ad",
"rgb": {
"r": 179,
"g": 67,
"b": 173
},
"hsl": {
"h": 303.214,
"s": 45.528,
"l": 48.235
},
"oklch": {
"l": 0.57447,
"c": 0.19066,
"h": 329.9
},
"luminance": 0.16615
}Semantic roles & 50–950 ramp
primary
#B343AD
secondary
#8DC490
accent
#D55A53
background
#FCF8FC
surface
#F9EFF8
border
#D2CAD1
text
#140B13
muted
#827C82