#B328AD#B328AD

#B328AD is a mid, highly saturated purple. Relative luminance 0.141; OKLCH L 55.0% C 0.222 H 330.0°. Best body text is #FFFFFF at 5.49:1 contrast (WCAG AA passes).

Color values

HEX	#B328AD
RGB	rgb(179, 40, 173)
HSL	hsl(303, 63%, 43%)
HSV	hsv(303, 78%, 70%)
CMYK	cmyk(0%, 77.7%, 3.4%, 29.8%)
CIE-LAB	lab(44.41, 67.88, -40.08)
CIE-LCH	lch(44.41, 78.83, 329.44°)
OKLab	oklab(55.02% 0.1922 -0.1108)
OKLCH	oklch(55.02% 0.222 330)
XYZ	xyz(26.8919, 14.1206, 40.8362)
Luminance	0.1412 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#B328AD #28B32E

analogous

#7328B3 #B328AD #B32867

triadic

#B328AD #ADB328 #28ADB3

tetradic

#B328AD #B37328 #28B32E #2867B3

square

#B328AD #B37328 #28B32E #2867B3

split-complementary

#B328AD #67B328 #28B373

monochromatic

#4F124C #811D7D #B328AD #D543CF #E075DC

Accessibility & contrast

On white

5.49

#B328AD on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.82

#B328AD on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #B328AD

5.49:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##B328AD	#FFFFFF	#000000	##FFFFFF
##B328AD	1.00	5.49	3.82	5.49
#FFFFFF	5.49	1.00	21.00	1.00
#000000	3.82	21.00	1.00	21.00
##FFFFFF	5.49	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#105DB0

Deuteranopia (green-blind)

#546FAA

Tritanopia (blue-blind)

#BA3D6A

Achromatopsia (no color)

#696969

Design tokens & code

CSS

--color: #b328ad;
/* rgb */ color: rgb(179, 40, 173);
/* oklch */ color: oklch(55.0% 0.222 330.0);

Tailwind

colors: {
  custom: {
    50: '#ce73c6',
    500: '#b328ad',
    950: '#000000',
  },
}

SCSS

$custom: #b328ad;
$custom-light: #ce73c6;
$custom-dark: #000000;

JSON

{
  "hex": "#b328ad",
  "rgb": {
    "r": 179,
    "g": 40,
    "b": 173
  },
  "hsl": {
    "h": 302.59,
    "s": 63.47,
    "l": 42.941
  },
  "oklch": {
    "l": 0.55021,
    "c": 0.22188,
    "h": 330
  },
  "luminance": 0.14118
}

Semantic roles & 50–950 ramp

primary

#B328AD

secondary

#6FC873

accent

#E64841

background

#FDF7FC

surface

#FAEDF8

border

#D3C8D1

text

#140913

muted

#837B82

Preview Lab

Preview with #B328AD

Body copy rendered with the generated semantic roles for this colour.

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