#B327AB#B327AB

#B327AB is a mid, highly saturated purple. Relative luminance 0.140; OKLCH L 54.8% C 0.221 H 330.7°. Best body text is #FFFFFF at 5.53:1 contrast (WCAG AA passes).

Color values

HEX	#B327AB
RGB	rgb(179, 39, 171)
HSL	hsl(303, 64%, 43%)
HSV	hsv(303, 78%, 70%)
CMYK	cmyk(0%, 78.2%, 4.5%, 29.8%)
CIE-LAB	lab(44.20, 67.84, -39.22)
CIE-LCH	lch(44.20, 78.36, 329.97°)
OKLab	oklab(54.84% 0.193 -0.1083)
OKLCH	oklch(54.84% 0.221 330.7)
XYZ	xyz(26.6666, 13.9772, 39.8136)
Luminance	0.1398 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#B327AB #27B32F

analogous

#7527B3 #B327AB #B32765

triadic

#B327AB #ABB327 #27ABB3

tetradic

#B327AB #B37527 #27B32F #2765B3

square

#B327AB #B37527 #27B32F #2765B3

split-complementary

#B327AB #65B327 #27B375

monochromatic

#4E114B #811C7B #B327AB #D641CD #E174DA

Accessibility & contrast

On white

5.53

#B327AB on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.80

#B327AB on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #B327AB

5.53:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##B327AB	#FFFFFF	#000000	##FFFFFF
##B327AB	1.00	5.53	3.80	5.53
#FFFFFF	5.53	1.00	21.00	1.00
#000000	3.80	21.00	1.00	21.00
##FFFFFF	5.53	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#135CAE

Deuteranopia (green-blind)

#556FA8

Tritanopia (blue-blind)

#BA3B69

Achromatopsia (no color)

#686868

Design tokens & code

CSS

--color: #b327ab;
/* rgb */ color: rgb(179, 39, 171);
/* oklch */ color: oklch(54.8% 0.221 330.7);

Tailwind

colors: {
  custom: {
    50: '#ce72c4',
    500: '#b327ab',
    950: '#000000',
  },
}

SCSS

$custom: #b327ab;
$custom-light: #ce72c4;
$custom-dark: #000000;

JSON

{
  "hex": "#b327ab",
  "rgb": {
    "r": 179,
    "g": 39,
    "b": 171
  },
  "hsl": {
    "h": 303.429,
    "s": 64.22,
    "l": 42.745
  },
  "oklch": {
    "l": 0.54839,
    "c": 0.22133,
    "h": 330.7
  },
  "luminance": 0.13975
}

Semantic roles & 50–950 ramp

primary

#B327AB

secondary

#6EC873

accent

#E74A41

background

#FDF7FC

surface

#FAEDF8

border

#D3C8D1

text

#140913

muted

#837B82

Preview Lab

Preview with #B327AB

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →