#B327AA#B327AA

#B327AA is a mid, highly saturated purple. Relative luminance 0.139; OKLCH L 54.8% C 0.221 H 331.0°. Best body text is #FFFFFF at 5.54:1 contrast (WCAG AA passes).

Color values

HEX#B327AA
RGBrgb(179, 39, 170)
HSLhsl(304, 64%, 43%)
HSVhsv(304, 78%, 70%)
CMYKcmyk(0%, 78.2%, 5%, 29.8%)
CIE-LABlab(44.15, 67.69, -38.72)
CIE-LCHlch(44.15, 77.98, 330.23°)
OKLaboklab(54.78% 0.193 -0.1068)
OKLCHoklch(54.78% 0.221 331)
XYZxyz(26.5716, 13.9392, 39.3135)
Luminance0.1394 (WCAG relative)
Temperatureneutral
Familypurple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#B327AA #27B330
analogous
#7627B3 #B327AA #B32764
triadic
#B327AA #AAB327 #27AAB3
tetradic
#B327AA #B37627 #27B330 #2764B3
square
#B327AA #B37627 #27B330 #2764B3
split-complementary
#B327AA #64B327 #27B376
monochromatic
#4E114B #811C7A #B327AA #D641CC #E174DA

Accessibility & contrast

On white

5.54
#B327AA on #FFFFFF
AA ✓AA large ✓AAA ✗

On black

3.79
#B327AA on #000000
AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #B327AA
5.54:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##B327AA#FFFFFF#000000##FFFFFF
##B327AA1.005.543.795.54
#FFFFFF5.541.0021.001.00
#0000003.7921.001.0021.00
##FFFFFF5.541.0021.001.00

Color blindness preview

Protanopia (red-blind)
#155CAD
Deuteranopia (green-blind)
#556FA7
Tritanopia (blue-blind)
#BA3A68
Achromatopsia (no color)
#686868

Design tokens & code

CSS
--color: #b327aa;
/* rgb */ color: rgb(179, 39, 170);
/* oklch */ color: oklch(54.8% 0.221 331.0);
Tailwind
colors: {
  custom: {
    50: '#ce72c4',
    500: '#b327aa',
    950: '#000000',
  },
}
SCSS
$custom: #b327aa;
$custom-light: #ce72c4;
$custom-dark: #000000;
JSON
{
  "hex": "#b327aa",
  "rgb": {
    "r": 179,
    "g": 39,
    "b": 170
  },
  "hsl": {
    "h": 303.857,
    "s": 64.22,
    "l": 42.745
  },
  "oklch": {
    "l": 0.54783,
    "c": 0.22062,
    "h": 331
  },
  "luminance": 0.13937
}

Semantic roles & 50–950 ramp

primary
#B327AA
secondary
#6EC874
accent
#E74B41
background
#FDF7FC
surface
#FAEDF8
border
#D3C8D1
text
#140912
muted
#837B81

Preview Lab

Preview with #B327AA

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#B327AA Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva