#B327A4#B327A4

#B327A4 is a mid, highly saturated purple. Relative luminance 0.137; OKLCH L 54.4% C 0.216 H 333.1°. Best body text is #FFFFFF at 5.61:1 contrast (WCAG AA passes).

Color values

HEX	#B327A4
RGB	rgb(179, 39, 164)
HSL	hsl(306, 64%, 43%)
HSV	hsv(306, 78%, 70%)
CMYK	cmyk(0%, 78.2%, 8.4%, 29.8%)
CIE-LAB	lab(43.82, 66.78, -35.65)
CIE-LCH	lch(43.82, 75.70, 331.90°)
OKLab	oklab(54.45% 0.1929 -0.0979)
OKLCH	oklch(54.45% 0.216 333.1)
XYZ	xyz(26.0169, 13.7173, 36.3922)
Luminance	0.1371 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#B327A4 #27B336

analogous

#7C27B3 #B327A4 #B3275E

triadic

#B327A4 #A4B327 #27A4B3

tetradic

#B327A4 #B37C27 #27B336 #275EB3

square

#B327A4 #B37C27 #27B336 #275EB3

split-complementary

#B327A4 #5EB327 #27B37C

monochromatic

#4E1148 #811C76 #B327A4 #D641C6 #E174D5

Accessibility & contrast

On white

5.61

#B327A4 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.74

#B327A4 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #B327A4

5.61:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##B327A4	#FFFFFF	#000000	##FFFFFF
##B327A4	1.00	5.61	3.74	5.61
#FFFFFF	5.61	1.00	21.00	1.00
#000000	3.74	21.00	1.00	21.00
##FFFFFF	5.61	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#1F5BA7

Deuteranopia (green-blind)

#586FA1

Tritanopia (blue-blind)

#BB3765

Achromatopsia (no color)

#686868

Design tokens & code

CSS

--color: #b327a4;
/* rgb */ color: rgb(179, 39, 164);
/* oklch */ color: oklch(54.4% 0.216 333.1);

Tailwind

colors: {
  custom: {
    50: '#ce72bf',
    500: '#b327a4',
    950: '#000000',
  },
}

SCSS

$custom: #b327a4;
$custom-light: #ce72bf;
$custom-dark: #000000;

JSON

{
  "hex": "#b327a4",
  "rgb": {
    "r": 179,
    "g": 39,
    "b": 164
  },
  "hsl": {
    "h": 306.429,
    "s": 64.22,
    "l": 42.745
  },
  "oklch": {
    "l": 0.5445,
    "c": 0.21636,
    "h": 333.1
  },
  "luminance": 0.13715
}

Semantic roles & 50–950 ramp

primary

#B327A4

secondary

#6EC878

accent

#E75241

background

#FDF7FB

surface

#FAEDF7

border

#D3C8D0

text

#140912

muted

#837B81

Preview Lab

Preview with #B327A4

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →