#B327A3#B327A3

#B327A3 is a mid, highly saturated purple. Relative luminance 0.137; OKLCH L 54.4% C 0.216 H 333.4°. Best body text is #FFFFFF at 5.62:1 contrast (WCAG AA passes).

Color values

HEX	#B327A3
RGB	rgb(179, 39, 163)
HSL	hsl(307, 64%, 43%)
HSV	hsv(307, 78%, 70%)
CMYK	cmyk(0%, 78.2%, 8.9%, 29.8%)
CIE-LAB	lab(43.77, 66.63, -35.14)
CIE-LCH	lch(43.77, 75.33, 332.20°)
OKLab	oklab(54.4% 0.1929 -0.0965)
OKLCH	oklch(54.4% 0.216 333.4)
XYZ	xyz(25.9270, 13.6814, 35.9185)
Luminance	0.1368 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#B327A3 #27B337

analogous

#7D27B3 #B327A3 #B3275D

triadic

#B327A3 #A3B327 #27A3B3

tetradic

#B327A3 #B37D27 #27B337 #275DB3

square

#B327A3 #B37D27 #27B337 #275DB3

split-complementary

#B327A3 #5DB327 #27B37D

monochromatic

#4E1147 #811C75 #B327A3 #D641C5 #E174D4

Accessibility & contrast

On white

5.62

#B327A3 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.74

#B327A3 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #B327A3

5.62:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##B327A3	#FFFFFF	#000000	##FFFFFF
##B327A3	1.00	5.62	3.74	5.62
#FFFFFF	5.62	1.00	21.00	1.00
#000000	3.74	21.00	1.00	21.00
##FFFFFF	5.62	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#215BA6

Deuteranopia (green-blind)

#596EA0

Tritanopia (blue-blind)

#BB3764

Achromatopsia (no color)

#676767

Design tokens & code

CSS

--color: #b327a3;
/* rgb */ color: rgb(179, 39, 163);
/* oklch */ color: oklch(54.4% 0.216 333.4);

Tailwind

colors: {
  custom: {
    50: '#ce72be',
    500: '#b327a3',
    950: '#000000',
  },
}

SCSS

$custom: #b327a3;
$custom-light: #ce72be;
$custom-dark: #000000;

JSON

{
  "hex": "#b327a3",
  "rgb": {
    "r": 179,
    "g": 39,
    "b": 163
  },
  "hsl": {
    "h": 306.857,
    "s": 64.22,
    "l": 42.745
  },
  "oklch": {
    "l": 0.54395,
    "c": 0.21566,
    "h": 333.4
  },
  "luminance": 0.13679
}

Semantic roles & 50–950 ramp

primary

#B327A3

secondary

#6EC878

accent

#E75441

background

#FDF7FB

surface

#FAEDF7

border

#D3C8D0

text

#140912

muted

#837B81

Preview Lab

Preview with #B327A3

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →