#B32744#B32744
#B32744 is a mid, vivid red. Relative luminance 0.115; OKLCH L 50.8% C 0.175 H 15.0°. Best body text is #FFFFFF at 6.38:1 contrast (WCAG AA passes).
Color values
| HEX | #B32744 |
|---|---|
| RGB | rgb(179, 39, 68) |
| HSL | hsl(348, 64%, 43%) |
| HSV | hsv(348, 78%, 70%) |
| CMYK | cmyk(0%, 78.2%, 62%, 29.8%) |
| CIE-LAB | lab(40.34, 56.35, 18.54) |
| CIE-LCH | lch(40.34, 59.32, 18.21°) |
| OKLab | oklab(50.78% 0.169 0.0452) |
| OKLCH | oklch(50.78% 0.175 15) |
| XYZ | xyz(20.3614, 11.4551, 6.6066) |
| Luminance | 0.1145 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Rose Red
#BE013C
ΔE00 2.84
Rouge
#AB1239
ΔE00 3.26
Ruby
#CA0147
ΔE00 4.00
Cardinal
#C41E3A
ΔE00 4.89
Raspberry (survey)
#B00149
ΔE00 5.24
Purplish Red
#B0054B
ΔE00 5.50
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#B32744 #27B396
analogous
#B3278A #B32744 #B35027
triadic
#B32744 #44B327 #2744B3
tetradic
#B32744 #8AB327 #27B396 #5027B3
square
#B32744 #8AB327 #27B396 #5027B3
split-complementary
#B32744 #27B350 #278AB3
monochromatic
#4E111E #811C31 #B32744 #D64160 #E1748A
Accessibility & contrast
On white
6.38
#B32744 on #FFFFFF
AA ✓AA large ✓AAA ✗
On black
3.29
#B32744 on #000000
AA ✗AA large ✓AAA ✗
Best text color
#FFFFFF on #B32744
6.38:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##B32744 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##B32744 | 1.00 | 6.38 | 3.29 | 6.38 |
| #FFFFFF | 6.38 | 1.00 | 21.00 | 1.00 |
| #000000 | 3.29 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 6.38 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#4F4D44
Deuteranopia (green-blind)
#736940
Tritanopia (blue-blind)
#C40034
Achromatopsia (no color)
#5F5F5F
Design tokens & code
CSS
--color: #b32744; /* rgb */ color: rgb(179, 39, 68); /* oklch */ color: oklch(50.8% 0.175 15.0);
Tailwind
colors: {
custom: {
50: '#d16f77',
500: '#b32744',
950: '#000000',
},
}SCSS
$custom: #b32744; $custom-light: #d16f77; $custom-dark: #000000;
JSON
{
"hex": "#b32744",
"rgb": {
"r": 179,
"g": 39,
"b": 68
},
"hsl": {
"h": 347.571,
"s": 64.22,
"l": 42.745
},
"oklch": {
"l": 0.50778,
"c": 0.1749,
"h": 15
},
"luminance": 0.11452
}Semantic roles & 50–950 ramp
primary
#B32744
secondary
#6EC8B5
accent
#E7C541
background
#FDF7F7
surface
#FBEDED
border
#D4C8C8
text
#150808
muted
#837B7B