#B31944#B31944
#B31944 is a mid, vivid pink. Relative luminance 0.107; OKLCH L 49.8% C 0.185 H 12.9°. Best body text is #FFFFFF at 6.69:1 contrast (WCAG AA passes).
Color values
| HEX | #B31944 |
|---|---|
| RGB | rgb(179, 25, 68) |
| HSL | hsl(343, 75%, 40%) |
| HSV | hsv(343, 86%, 70%) |
| CMYK | cmyk(0%, 86%, 62%, 29.8%) |
| CIE-LAB | lab(39.07, 59.95, 16.86) |
| CIE-LCH | lch(39.07, 62.27, 15.71°) |
| OKLab | oklab(49.84% 0.1806 0.0412) |
| OKLCH | oklch(49.84% 0.185 12.9) |
| XYZ | xyz(19.9836, 10.6994, 6.4807) |
| Luminance | 0.1070 (WCAG relative) |
| Temperature | warm |
| Family | pink |
Closest named colors
Rouge
#AB1239
ΔE00 2.85
Rose Red
#BE013C
ΔE00 3.18
Raspberry (survey)
#B00149
ΔE00 3.40
Purplish Red
#B0054B
ΔE00 3.72
Ruby
#CA0147
ΔE00 4.18
Cranberry
#9E003A
ΔE00 5.11
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#B31944 #19B388
analogous
#B31991 #B31944 #B33B19
triadic
#B31944 #44B319 #1944B3
tetradic
#B31944 #91B319 #19B388 #3B19B3
square
#B31944 #91B319 #19B388 #3B19B3
split-complementary
#B31944 #19B33B #1991B3
monochromatic
#480A1B #7D1230 #B31944 #E1285C #E85E85
Accessibility & contrast
On white
6.69
#B31944 on #FFFFFF
AA ✓AA large ✓AAA ✗
On black
3.14
#B31944 on #000000
AA ✗AA large ✓AAA ✗
Best text color
#FFFFFF on #B31944
6.69:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##B31944 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##B31944 | 1.00 | 6.69 | 3.14 | 6.69 |
| #FFFFFF | 6.69 | 1.00 | 21.00 | 1.00 |
| #000000 | 3.14 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 6.69 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#494844
Deuteranopia (green-blind)
#706740
Tritanopia (blue-blind)
#C4002D
Achromatopsia (no color)
#5C5C5C
Design tokens & code
CSS
--color: #b31944; /* rgb */ color: rgb(179, 25, 68); /* oklch */ color: oklch(49.8% 0.185 12.9);
Tailwind
colors: {
custom: {
50: '#d16a77',
500: '#b31944',
950: '#000000',
},
}SCSS
$custom: #b31944; $custom-light: #d16a77; $custom-dark: #000000;
JSON
{
"hex": "#b31944",
"rgb": {
"r": 179,
"g": 25,
"b": 68
},
"hsl": {
"h": 343.247,
"s": 75.49,
"l": 40
},
"oklch": {
"l": 0.49843,
"c": 0.18525,
"h": 12.9
},
"luminance": 0.10696
}Semantic roles & 50–950 ramp
primary
#B31944
secondary
#5BCCAD
accent
#F2BD36
background
#FDF6F7
surface
#FBECED
border
#D4C7C8
text
#150808
muted
#837A7B