#B24AA9#B24AA9

#B24AA9 is a mid, vivid purple. Relative luminance 0.172; OKLCH L 57.9% C 0.177 H 331.1°. Best body text is #FFFFFF at 4.72:1 contrast (WCAG AA passes).

Color values

HEX	#B24AA9
RGB	rgb(178, 74, 169)
HSL	hsl(305, 41%, 49%)
HSV	hsv(305, 58%, 70%)
CMYK	cmyk(0%, 58.4%, 5.1%, 30.2%)
CIE-LAB	lab(48.55, 54.35, -31.21)
CIE-LCH	lch(48.55, 62.68, 330.14°)
OKLab	oklab(57.92% 0.1546 -0.0855)
OKLCH	oklch(57.92% 0.177 331.1)
XYZ	xyz(27.9702, 17.2290, 39.3808)
Luminance	0.1723 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#B24AA9 #4AB253

analogous

#874AB2 #B24AA9 #B24A75

triadic

#B24AA9 #A9B24A #4AA9B2

tetradic

#B24AA9 #B2874A #4AB253 #4A75B2

square

#B24AA9 #B2874A #4AB253 #4A75B2

split-complementary

#B24AA9 #75B24A #4AB287

monochromatic

#5C2657 #873880 #B24AA9 #C574BE #D79FD2

Accessibility & contrast

On white

4.72

#B24AA9 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

4.45

#B24AA9 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #B24AA9

4.72:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##B24AA9	#FFFFFF	#000000	##FFFFFF
##B24AA9	1.00	4.72	4.45	4.72
#FFFFFF	4.72	1.00	21.00	1.00
#000000	4.45	21.00	1.00	21.00
##FFFFFF	4.72	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#446AAC

Deuteranopia (green-blind)

#6679A6

Tritanopia (blue-blind)

#B95373

Achromatopsia (no color)

#737373

Design tokens & code

CSS

--color: #b24aa9;
/* rgb */ color: rgb(178, 74, 169);
/* oklch */ color: oklch(57.9% 0.177 331.1);

Tailwind

colors: {
  custom: {
    50: '#cc82c3',
    500: '#b24aa9',
    950: '#000000',
  },
}

SCSS

$custom: #b24aa9;
$custom-light: #cc82c3;
$custom-dark: #000000;

JSON

{
  "hex": "#b24aa9",
  "rgb": {
    "r": 178,
    "g": 74,
    "b": 169
  },
  "hsl": {
    "h": 305.192,
    "s": 41.27,
    "l": 49.412
  },
  "oklch": {
    "l": 0.57919,
    "c": 0.17665,
    "h": 331.1
  },
  "luminance": 0.17227
}

Semantic roles & 50–950 ramp

primary

#B24AA9

secondary

#94C498

accent

#D16157

background

#FCF8FC

surface

#F9EFF8

border

#D2CAD1

text

#140B12

muted

#827C81

Preview Lab

Preview with #B24AA9

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →