#B24AA4#B24AA4

#B24AA4 is a mid, vivid purple. Relative luminance 0.170; OKLCH L 57.7% C 0.173 H 333.1°. Best body text is #FFFFFF at 4.76:1 contrast (WCAG AA passes).

Color values

HEX	#B24AA4
RGB	rgb(178, 74, 164)
HSL	hsl(308, 41%, 49%)
HSV	hsv(308, 58%, 70%)
CMYK	cmyk(0%, 58.4%, 7.9%, 30.2%)
CIE-LAB	lab(48.32, 53.51, -28.62)
CIE-LCH	lch(48.32, 60.69, 331.86°)
OKLab	oklab(57.67% 0.1539 -0.0781)
OKLCH	oklch(57.67% 0.173 333.1)
XYZ	xyz(27.5097, 17.0449, 36.9558)
Luminance	0.1704 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#B24AA4 #4AB258

analogous

#8C4AB2 #B24AA4 #B24A70

triadic

#B24AA4 #A4B24A #4AA4B2

tetradic

#B24AA4 #B28C4A #4AB258 #4A70B2

square

#B24AA4 #B28C4A #4AB258 #4A70B2

split-complementary

#B24AA4 #70B24A #4AB28C

monochromatic

#5C2654 #87387C #B24AA4 #C574BA #D79FD0

Accessibility & contrast

On white

4.76

#B24AA4 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

4.41

#B24AA4 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #B24AA4

4.76:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##B24AA4	#FFFFFF	#000000	##FFFFFF
##B24AA4	1.00	4.76	4.41	4.76
#FFFFFF	4.76	1.00	21.00	1.00
#000000	4.41	21.00	1.00	21.00
##FFFFFF	4.76	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#4769A7

Deuteranopia (green-blind)

#6878A1

Tritanopia (blue-blind)

#B95270

Achromatopsia (no color)

#737373

Design tokens & code

CSS

--color: #b24aa4;
/* rgb */ color: rgb(178, 74, 164);
/* oklch */ color: oklch(57.7% 0.173 333.1);

Tailwind

colors: {
  custom: {
    50: '#cc82bf',
    500: '#b24aa4',
    950: '#000000',
  },
}

SCSS

$custom: #b24aa4;
$custom-light: #cc82bf;
$custom-dark: #000000;

JSON

{
  "hex": "#b24aa4",
  "rgb": {
    "r": 178,
    "g": 74,
    "b": 164
  },
  "hsl": {
    "h": 308.077,
    "s": 41.27,
    "l": 49.412
  },
  "oklch": {
    "l": 0.57674,
    "c": 0.17255,
    "h": 333.1
  },
  "luminance": 0.17043
}

Semantic roles & 50–950 ramp

primary

#B24AA4

secondary

#94C49A

accent

#D16757

background

#FCF8FB

surface

#F9EFF7

border

#D2CAD0

text

#140B12

muted

#827C81

Preview Lab

Preview with #B24AA4

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →