#B24727#B24727
#B24727 is a mid, vivid red. Relative luminance 0.141; OKLCH L 53.7% C 0.147 H 37.0°. Best body text is #FFFFFF at 5.49:1 contrast (WCAG AA passes).
Color values
| HEX | #B24727 |
|---|---|
| RGB | rgb(178, 71, 39) |
| HSL | hsl(14, 64%, 43%) |
| HSV | hsv(14, 78%, 70%) |
| CMYK | cmyk(0%, 60.1%, 78.1%, 30.2%) |
| CIE-LAB | lab(44.41, 41.81, 40.32) |
| CIE-LCH | lch(44.41, 58.08, 43.95°) |
| OKLab | oklab(53.66% 0.1174 0.0885) |
| OKLCH | oklch(53.66% 0.147 37) |
| XYZ | xyz(20.9818, 14.1208, 3.5398) |
| Luminance | 0.1412 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Rust
#B7410E
ΔE00 3.95
Rusty Red
#AF2F0D
ΔE00 5.05
Rust (survey)
#A83C09
ΔE00 5.20
Sienna
#A0522D
ΔE00 5.33
Brick
#A03623
ΔE00 6.26
Brick Orange
#C14A09
ΔE00 6.43
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#B24727 #2792B2
analogous
#B2274C #B24727 #B28C27
triadic
#B24727 #27B247 #4727B2
tetradic
#B24727 #4CB227 #2792B2 #8C27B2
square
#B24727 #4CB227 #2792B2 #8C27B2
split-complementary
#B24727 #27B28C #274CB2
monochromatic
#4E1F11 #80331C #B24727 #D56341 #E08C73
Accessibility & contrast
On white
5.49
#B24727 on #FFFFFF
AA ✓AA large ✓AAA ✗
On black
3.82
#B24727 on #000000
AA ✗AA large ✓AAA ✗
Best text color
#FFFFFF on #B24727
5.49:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##B24727 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##B24727 | 1.00 | 5.49 | 3.82 | 5.49 |
| #FFFFFF | 5.49 | 1.00 | 21.00 | 1.00 |
| #000000 | 3.82 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 5.49 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#655A23
Deuteranopia (green-blind)
#7F7223
Tritanopia (blue-blind)
#C42D40
Achromatopsia (no color)
#696969
Design tokens & code
CSS
--color: #b24727; /* rgb */ color: rgb(178, 71, 39); /* oklch */ color: oklch(53.7% 0.147 37.0);
Tailwind
colors: {
custom: {
50: '#d17e63',
500: '#b24727',
950: '#000000',
},
}SCSS
$custom: #b24727; $custom-light: #d17e63; $custom-dark: #000000;
JSON
{
"hex": "#b24727",
"rgb": {
"r": 178,
"g": 71,
"b": 39
},
"hsl": {
"h": 13.813,
"s": 64.055,
"l": 42.549
},
"oklch": {
"l": 0.53656,
"c": 0.14699,
"h": 37
},
"luminance": 0.14118
}Semantic roles & 50–950 ramp
primary
#B24727
secondary
#6DB3C8
accent
#C1E741
background
#FDF7F6
surface
#FBEEEB
border
#D4C9C6
text
#150A05
muted
#837C7A