#B24640#B24640

#B24640 is a mid, vivid red. Relative luminance 0.142; OKLCH L 53.9% C 0.142 H 26.1°. Best body text is #FFFFFF at 5.46:1 contrast (WCAG AA passes).

Color values

HEX	#B24640
RGB	rgb(178, 70, 64)
HSL	hsl(3, 47%, 47%)
HSV	hsv(3, 64%, 70%)
CMYK	cmyk(0%, 60.7%, 64%, 30.2%)
CIE-LAB	lab(44.54, 43.58, 26.37)
CIE-LCH	lch(44.54, 50.94, 31.18°)
OKLab	oklab(53.86% 0.1277 0.0627)
OKLCH	oklch(53.86% 0.142 26.1)
XYZ	xyz(21.4777, 14.2183, 6.4629)
Luminance	0.1421 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#B24640 #40ACB2

analogous

#B24073 #B24640 #B27F40

triadic

#B24640 #40B246 #4640B2

tetradic

#B24640 #73B240 #40ACB2 #7F40B2

square

#B24640 #73B240 #40ACB2 #7F40B2

split-complementary

#B24640 #40B27F #4073B2

monochromatic

#582320 #853430 #B24640 #C86C67 #D89894

Accessibility & contrast

On white

5.46

#B24640 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.84

#B24640 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #B24640

5.46:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##B24640	#FFFFFF	#000000	##FFFFFF
##B24640	1.00	5.46	3.84	5.46
#FFFFFF	5.46	1.00	21.00	1.00
#000000	3.84	21.00	1.00	21.00
##FFFFFF	5.46	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#625B3F

Deuteranopia (green-blind)

#7D723D

Tritanopia (blue-blind)

#C33045

Achromatopsia (no color)

#696969

Design tokens & code

CSS

--color: #b24640;
/* rgb */ color: rgb(178, 70, 64);
/* oklch */ color: oklch(53.9% 0.142 26.1);

Tailwind

colors: {
  custom: {
    50: '#cf7e75',
    500: '#b24640',
    950: '#000000',
  },
}

SCSS

$custom: #b24640;
$custom-light: #cf7e75;
$custom-dark: #000000;

JSON

{
  "hex": "#b24640",
  "rgb": {
    "r": 178,
    "g": 70,
    "b": 64
  },
  "hsl": {
    "h": 3.158,
    "s": 47.107,
    "l": 47.451
  },
  "oklch": {
    "l": 0.53863,
    "c": 0.14227,
    "h": 26.1
  },
  "luminance": 0.14215
}

Semantic roles & 50–950 ramp

primary

#B24640

secondary

#8AC1C4

accent

#D0D751

background

#FDF7F7

surface

#FBEEED

border

#D4C9C8

text

#150A08

muted

#837C7B

Preview Lab

Preview with #B24640

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →