#B240AB#B240AB

#B240AB is a mid, vivid purple. Relative luminance 0.161; OKLCH L 56.9% C 0.193 H 330.3°. Best body text is #FFFFFF at 4.98:1 contrast (WCAG AA passes).

Color values

HEX	#B240AB
RGB	rgb(178, 64, 171)
HSL	hsl(304, 47%, 47%)
HSV	hsv(304, 64%, 70%)
CMYK	cmyk(0%, 64%, 3.9%, 30.2%)
CIE-LAB	lab(47.07, 59.02, -34.70)
CIE-LCH	lch(47.07, 68.46, 329.55°)
OKLab	oklab(56.87% 0.1673 -0.0954)
OKLCH	oklch(56.87% 0.193 330.3)
XYZ	xyz(27.5440, 16.0740, 40.1720)
Luminance	0.1607 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#B240AB #40B247

analogous

#8040B2 #B240AB #B24072

triadic

#B240AB #ABB240 #40ABB2

tetradic

#B240AB #B28040 #40B247 #4072B2

square

#B240AB #B28040 #40B247 #4072B2

split-complementary

#B240AB #72B240 #40B280

monochromatic

#582055 #853080 #B240AB #C867C2 #D894D4

Accessibility & contrast

On white

4.98

#B240AB on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

4.21

#B240AB on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #B240AB

4.98:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##B240AB	#FFFFFF	#000000	##FFFFFF
##B240AB	1.00	4.98	4.21	4.98
#FFFFFF	4.98	1.00	21.00	1.00
#000000	4.21	21.00	1.00	21.00
##FFFFFF	4.98	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#3766AE

Deuteranopia (green-blind)

#5F75A8

Tritanopia (blue-blind)

#B84C70

Achromatopsia (no color)

#707070

Design tokens & code

CSS

--color: #b240ab;
/* rgb */ color: rgb(178, 64, 171);
/* oklch */ color: oklch(56.9% 0.193 330.3);

Tailwind

colors: {
  custom: {
    50: '#cc7dc4',
    500: '#b240ab',
    950: '#000000',
  },
}

SCSS

$custom: #b240ab;
$custom-light: #cc7dc4;
$custom-dark: #000000;

JSON

{
  "hex": "#b240ab",
  "rgb": {
    "r": 178,
    "g": 64,
    "b": 171
  },
  "hsl": {
    "h": 303.684,
    "s": 47.107,
    "l": 47.451
  },
  "oklch": {
    "l": 0.56874,
    "c": 0.19256,
    "h": 330.3
  },
  "luminance": 0.16072
}

Semantic roles & 50–950 ramp

primary

#B240AB

secondary

#8AC48D

accent

#D75951

background

#FCF8FC

surface

#F9EFF8

border

#D2CAD1

text

#140A13

muted

#827C82

Preview Lab

Preview with #B240AB

Body copy rendered with the generated semantic roles for this colour.

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