#B240AA#B240AA

#B240AA is a mid, vivid purple. Relative luminance 0.160; OKLCH L 56.8% C 0.192 H 330.7°. Best body text is #FFFFFF at 4.99:1 contrast (WCAG AA passes).

Color values

HEX	#B240AA
RGB	rgb(178, 64, 170)
HSL	hsl(304, 47%, 47%)
HSV	hsv(304, 64%, 70%)
CMYK	cmyk(0%, 64%, 4.5%, 30.2%)
CIE-LAB	lab(47.02, 58.85, -34.19)
CIE-LCH	lch(47.02, 68.06, 329.85°)
OKLab	oklab(56.82% 0.1672 -0.094)
OKLCH	oklch(56.82% 0.192 330.7)
XYZ	xyz(27.4491, 16.0360, 39.6720)
Luminance	0.1603 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#B240AA #40B248

analogous

#8140B2 #B240AA #B24071

triadic

#B240AA #AAB240 #40AAB2

tetradic

#B240AA #B28140 #40B248 #4071B2

square

#B240AA #B28140 #40B248 #4071B2

split-complementary

#B240AA #71B240 #40B281

monochromatic

#582054 #85307F #B240AA #C867C1 #D894D4

Accessibility & contrast

On white

4.99

#B240AA on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

4.21

#B240AA on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #B240AA

4.99:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##B240AA	#FFFFFF	#000000	##FFFFFF
##B240AA	1.00	4.99	4.21	4.99
#FFFFFF	4.99	1.00	21.00	1.00
#000000	4.21	21.00	1.00	21.00
##FFFFFF	4.99	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#3865AD

Deuteranopia (green-blind)

#6075A7

Tritanopia (blue-blind)

#B94C6F

Achromatopsia (no color)

#6F6F6F

Design tokens & code

CSS

--color: #b240aa;
/* rgb */ color: rgb(178, 64, 170);
/* oklch */ color: oklch(56.8% 0.192 330.7);

Tailwind

colors: {
  custom: {
    50: '#cc7dc3',
    500: '#b240aa',
    950: '#000000',
  },
}

SCSS

$custom: #b240aa;
$custom-light: #cc7dc3;
$custom-dark: #000000;

JSON

{
  "hex": "#b240aa",
  "rgb": {
    "r": 178,
    "g": 64,
    "b": 170
  },
  "hsl": {
    "h": 304.211,
    "s": 47.107,
    "l": 47.451
  },
  "oklch": {
    "l": 0.56822,
    "c": 0.19176,
    "h": 330.7
  },
  "luminance": 0.16034
}

Semantic roles & 50–950 ramp

primary

#B240AA

secondary

#8AC48E

accent

#D75A51

background

#FCF8FC

surface

#F9EFF8

border

#D2CAD1

text

#140A12

muted

#827C81

Preview Lab

Preview with #B240AA

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →