#B0301F#B0301F
#B0301F is a mid, vivid red. Relative luminance 0.114; OKLCH L 50.5% C 0.167 H 30.9°. Best body text is #FFFFFF at 6.39:1 contrast (WCAG AA passes).
Color values
| HEX | #B0301F |
|---|---|
| RGB | rgb(176, 48, 31) |
| HSL | hsl(7, 70%, 41%) |
| HSV | hsv(7, 82%, 69%) |
| CMYK | cmyk(0%, 72.7%, 82.4%, 31%) |
| CIE-LAB | lab(40.32, 50.67, 40.31) |
| CIE-LCH | lch(40.32, 64.75, 38.50°) |
| OKLab | oklab(50.5% 0.1436 0.086) |
| OKLCH | oklch(50.5% 0.167 30.9) |
| XYZ | xyz(19.2111, 11.4459, 2.4938) |
| Luminance | 0.1144 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Brick
#A03623
ΔE00 3.13
Firebrick
#B22222
ΔE00 3.27
Brownish Red
#9E3623
ΔE00 3.52
Rusty Red
#AF2F0D
ΔE00 3.69
Scarlet
#BE0119
ΔE00 4.33
Rust Red
#AA2704
ΔE00 4.49
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#B0301F #1F9FB0
analogous
#B01F57 #B0301F #B0781F
triadic
#B0301F #1FB030 #301FB0
tetradic
#B0301F #57B01F #1F9FB0 #781FB0
square
#B0301F #57B01F #1F9FB0 #781FB0
split-complementary
#B0301F #1FB078 #1F57B0
monochromatic
#48140D #7C2216 #B0301F #DB4531 #E47465
Accessibility & contrast
On white
6.39
#B0301F on #FFFFFF
AA ✓AA large ✓AAA ✗
On black
3.29
#B0301F on #000000
AA ✗AA large ✓AAA ✗
Best text color
#FFFFFF on #B0301F
6.39:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##B0301F | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##B0301F | 1.00 | 6.39 | 3.29 | 6.39 |
| #FFFFFF | 6.39 | 1.00 | 21.00 | 1.00 |
| #000000 | 3.29 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 6.39 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#574D1C
Deuteranopia (green-blind)
#766918
Tritanopia (blue-blind)
#C2002D
Achromatopsia (no color)
#5F5F5F
Design tokens & code
CSS
--color: #b0301f; /* rgb */ color: rgb(176, 48, 31); /* oklch */ color: oklch(50.5% 0.167 30.9);
Tailwind
colors: {
custom: {
50: '#d1715d',
500: '#b0301f',
950: '#000000',
},
}SCSS
$custom: #b0301f; $custom-light: #d1715d; $custom-dark: #000000;
JSON
{
"hex": "#b0301f",
"rgb": {
"r": 176,
"g": 48,
"b": 31
},
"hsl": {
"h": 7.034,
"s": 70.048,
"l": 40.588
},
"oklch": {
"l": 0.50495,
"c": 0.16736,
"h": 30.9
},
"luminance": 0.11443
}Semantic roles & 50–950 ramp
primary
#B0301F
secondary
#62BDC9
accent
#D8ED3B
background
#FEF7F5
surface
#FCEDE9
border
#D5C8C5
text
#160804
muted
#847B79