#B02723#B02723

#B02723 is a mid, vivid red. Relative luminance 0.108; OKLCH L 49.7% C 0.174 H 27.5°. Best body text is #FFFFFF at 6.64:1 contrast (WCAG AA passes).

Color values

HEX	#B02723
RGB	rgb(176, 39, 35)
HSL	hsl(2, 67%, 41%)
HSV	hsv(2, 80%, 69%)
CMYK	cmyk(0%, 77.8%, 80.1%, 31%)
CIE-LAB	lab(39.25, 53.87, 37.09)
CIE-LCH	lch(39.25, 65.41, 34.55°)
OKLab	oklab(49.71% 0.1544 0.0804)
OKLCH	oklch(49.71% 0.174 27.5)
XYZ	xyz(18.9357, 10.8055, 2.6784)
Luminance	0.1080 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#B02723 #23ACB0

analogous

#B02366 #B02723 #B06E23

triadic

#B02723 #23B027 #2723B0

tetradic

#B02723 #66B023 #23ACB0 #6E23B0

square

#B02723 #66B023 #23ACB0 #6E23B0

split-complementary

#B02723 #23B06E #2366B0

monochromatic

#4A100F #7D1C19 #B02723 #D83D39 #E26F6C

Accessibility & contrast

On white

6.64

#B02723 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.16

#B02723 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #B02723

6.64:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##B02723	#FFFFFF	#000000	##FFFFFF
##B02723	1.00	6.64	3.16	6.64
#FFFFFF	6.64	1.00	21.00	1.00
#000000	3.16	21.00	1.00	21.00
##FFFFFF	6.64	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#524921

Deuteranopia (green-blind)

#74671D

Tritanopia (blue-blind)

#C20028

Achromatopsia (no color)

#5C5C5C

Design tokens & code

CSS

--color: #b02723;
/* rgb */ color: rgb(176, 39, 35);
/* oklch */ color: oklch(49.7% 0.174 27.5);

Tailwind

colors: {
  custom: {
    50: '#d16e5f',
    500: '#b02723',
    950: '#000000',
  },
}

SCSS

$custom: #b02723;
$custom-light: #d16e5f;
$custom-dark: #000000;

JSON

{
  "hex": "#b02723",
  "rgb": {
    "r": 176,
    "g": 39,
    "b": 35
  },
  "hsl": {
    "h": 1.702,
    "s": 66.825,
    "l": 41.373
  },
  "oklch": {
    "l": 0.49708,
    "c": 0.17404,
    "h": 27.5
  },
  "luminance": 0.10802
}

Semantic roles & 50–950 ramp

primary

#B02723

secondary

#67C5C8

accent

#E5EA3E

background

#FEF7F5

surface

#FCEDE9

border

#D5C8C5

text

#160804

muted

#847B79

Preview Lab

Preview with #B02723

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →