#B01D3D#B01D3D
#B01D3D is a mid, vivid red. Relative luminance 0.104; OKLCH L 49.4% C 0.180 H 16.0°. Best body text is #FFFFFF at 6.80:1 contrast (WCAG AA passes).
Color values
| HEX | #B01D3D |
|---|---|
| RGB | rgb(176, 29, 61) |
| HSL | hsl(347, 72%, 40%) |
| HSV | hsv(347, 84%, 69%) |
| CMYK | cmyk(0%, 83.5%, 65.3%, 31%) |
| CIE-LAB | lab(38.64, 57.82, 20.63) |
| CIE-LCH | lch(38.64, 61.39, 19.63°) |
| OKLab | oklab(49.37% 0.1727 0.0494) |
| OKLCH | oklch(49.37% 0.18 16) |
| XYZ | xyz(19.1883, 10.4487, 5.4204) |
| Luminance | 0.1045 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Rouge
#AB1239
ΔE00 1.65
Rose Red
#BE013C
ΔE00 2.46
Ruby
#CA0147
ΔE00 4.87
Cardinal
#C41E3A
ΔE00 5.00
Lipstick Red
#C0022F
ΔE00 5.15
Raspberry (survey)
#B00149
ΔE00 5.39
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#B01D3D #1DB090
analogous
#B01D86 #B01D3D #B0471D
triadic
#B01D3D #3DB01D #1D3DB0
tetradic
#B01D3D #86B01D #1DB090 #471DB0
square
#B01D3D #86B01D #1DB090 #471DB0
split-complementary
#B01D3D #1DB047 #1D86B0
monochromatic
#470C19 #7B142B #B01D3D #DD2E54 #E5627F
Accessibility & contrast
On white
6.80
#B01D3D on #FFFFFF
AA ✓AA large ✓AAA ✗
On black
3.09
#B01D3D on #000000
AA ✗AA large ✓AAA ✗
Best text color
#FFFFFF on #B01D3D
6.80:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##B01D3D | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##B01D3D | 1.00 | 6.80 | 3.09 | 6.80 |
| #FFFFFF | 6.80 | 1.00 | 21.00 | 1.00 |
| #000000 | 3.09 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 6.80 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#4B483D
Deuteranopia (green-blind)
#6F6639
Tritanopia (blue-blind)
#C1002C
Achromatopsia (no color)
#5B5B5B
Design tokens & code
CSS
--color: #b01d3d; /* rgb */ color: rgb(176, 29, 61); /* oklch */ color: oklch(49.4% 0.180 16.0);
Tailwind
colors: {
custom: {
50: '#d06b72',
500: '#b01d3d',
950: '#000000',
},
}SCSS
$custom: #b01d3d; $custom-light: #d06b72; $custom-dark: #000000;
JSON
{
"hex": "#b01d3d",
"rgb": {
"r": 176,
"g": 29,
"b": 61
},
"hsl": {
"h": 346.939,
"s": 71.707,
"l": 40.196
},
"oklch": {
"l": 0.49371,
"c": 0.17963,
"h": 16
},
"luminance": 0.10446
}Semantic roles & 50–950 ramp
primary
#B01D3D
secondary
#5FCAB3
accent
#EEC739
background
#FDF6F6
surface
#FBECEC
border
#D4C7C7
text
#150807
muted
#837A7A