#AF3440#AF3440
#AF3440 is a mid, vivid red. Relative luminance 0.119; OKLCH L 51.2% C 0.158 H 19.4°. Best body text is #FFFFFF at 6.20:1 contrast (WCAG AA passes).
Color values
| HEX | #AF3440 |
|---|---|
| RGB | rgb(175, 52, 64) |
| HSL | hsl(354, 54%, 45%) |
| HSV | hsv(354, 70%, 69%) |
| CMYK | cmyk(0%, 70.3%, 63.4%, 31.4%) |
| CIE-LAB | lab(41.13, 50.34, 21.92) |
| CIE-LCH | lch(41.13, 54.91, 23.53°) |
| OKLab | oklab(51.2% 0.1495 0.0527) |
| OKLCH | oklch(51.2% 0.158 19.4) |
| XYZ | xyz(19.8346, 11.9429, 6.1103) |
| Luminance | 0.1194 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Cardinal
#C41E3A
ΔE00 4.03
Rose Red
#BE013C
ΔE00 4.53
Dull Red
#BB3F3F
ΔE00 4.76
Rouge
#AB1239
ΔE00 4.90
Lipstick Red
#C0022F
ΔE00 4.96
Dusty Red
#B9484E
ΔE00 5.00
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#AF3440 #34AFA3
analogous
#AF347E #AF3440 #AF6534
triadic
#AF3440 #40AF34 #3440AF
tetradic
#AF3440 #7EAF34 #34AFA3 #6534AF
square
#AF3440 #7EAF34 #34AFA3 #6534AF
split-complementary
#AF3440 #34AF65 #347EAF
monochromatic
#51181D #80262F #AF3440 #CC5460 #DA838C
Accessibility & contrast
On white
6.20
#AF3440 on #FFFFFF
AA ✓AA large ✓AAA ✗
On black
3.39
#AF3440 on #000000
AA ✗AA large ✓AAA ✗
Best text color
#FFFFFF on #AF3440
6.20:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##AF3440 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##AF3440 | 1.00 | 6.20 | 3.39 | 6.20 |
| #FFFFFF | 6.20 | 1.00 | 21.00 | 1.00 |
| #000000 | 3.39 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 6.20 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#555040
Deuteranopia (green-blind)
#746B3D
Tritanopia (blue-blind)
#C01239
Achromatopsia (no color)
#616161
Design tokens & code
CSS
--color: #af3440; /* rgb */ color: rgb(175, 52, 64); /* oklch */ color: oklch(51.2% 0.158 19.4);
Tailwind
colors: {
custom: {
50: '#ce7474',
500: '#af3440',
950: '#000000',
},
}SCSS
$custom: #af3440; $custom-light: #ce7474; $custom-dark: #000000;
JSON
{
"hex": "#af3440",
"rgb": {
"r": 175,
"g": 52,
"b": 64
},
"hsl": {
"h": 354.146,
"s": 54.185,
"l": 44.51
},
"oklch": {
"l": 0.51201,
"c": 0.15849,
"h": 19.4
},
"luminance": 0.1194
}Semantic roles & 50–950 ramp
primary
#AF3440
secondary
#7BC4BD
accent
#DECF4A
background
#FDF7F7
surface
#FBEDED
border
#D4C8C8
text
#150908
muted
#837B7B