#AF2440#AF2440

#AF2440 is a mid, vivid red. Relative luminance 0.107; OKLCH L 49.7% C 0.174 H 15.7°. Best body text is #FFFFFF at 6.67:1 contrast (WCAG AA passes).

Color values

HEX	#AF2440
RGB	rgb(175, 36, 64)
HSL	hsl(348, 66%, 41%)
HSV	hsv(348, 79%, 69%)
CMYK	cmyk(0%, 79.4%, 63.4%, 31.4%)
CIE-LAB	lab(39.15, 55.83, 19.36)
CIE-LCH	lch(39.15, 59.10, 19.13°)
OKLab	oklab(49.74% 0.1671 0.0468)
OKLCH	oklch(49.74% 0.174 15.7)
XYZ	xyz(19.2375, 10.7488, 5.9113)
Luminance	0.1075 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#AF2440 #24AF93

analogous

#AF2486 #AF2440 #AF4E24

triadic

#AF2440 #40AF24 #2440AF

tetradic

#AF2440 #86AF24 #24AF93 #4E24AF

square

#AF2440 #86AF24 #24AF93 #4E24AF

split-complementary

#AF2440 #24AF4E #2486AF

monochromatic

#490F1B #7C1A2D #AF2440 #D63A59 #E16D84

Accessibility & contrast

On white

6.67

#AF2440 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.15

#AF2440 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AF2440

6.67:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##AF2440	#FFFFFF	#000000	##FFFFFF
##AF2440	1.00	6.67	3.15	6.67
#FFFFFF	6.67	1.00	21.00	1.00
#000000	3.15	21.00	1.00	21.00
##FFFFFF	6.67	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#4D4A40

Deuteranopia (green-blind)

#70673C

Tritanopia (blue-blind)

#C00030

Achromatopsia (no color)

#5C5C5C

Design tokens & code

CSS

--color: #af2440;
/* rgb */ color: rgb(175, 36, 64);
/* oklch */ color: oklch(49.7% 0.174 15.7);

Tailwind

colors: {
  custom: {
    50: '#ce6d74',
    500: '#af2440',
    950: '#000000',
  },
}

SCSS

$custom: #af2440;
$custom-light: #ce6d74;
$custom-dark: #000000;

JSON

{
  "hex": "#af2440",
  "rgb": {
    "r": 175,
    "g": 36,
    "b": 64
  },
  "hsl": {
    "h": 347.914,
    "s": 65.877,
    "l": 41.373
  },
  "oklch": {
    "l": 0.49737,
    "c": 0.17351,
    "h": 15.7
  },
  "luminance": 0.10746
}

Semantic roles & 50–950 ramp

primary

#AF2440

secondary

#68C7B4

accent

#E9C73F

background

#FDF7F7

surface

#FBEDED

border

#D4C8C8

text

#150808

muted

#837B7B

Preview Lab

Preview with #AF2440

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →